Understanding Organizational Culture & Employee Types
EPISODE 28 | Host: Derek DeWitt – communications specialist, Visix, Inc.
Digital signage can be a core element in organizational communications, especially internal. To truly use it effectively, you have to understand both your organizational culture and the employee types that make up your audience.
At its heart, communication is simply people talking to people. That applies whether it’s a face-to-face conversation, webpage, newsletter or digital signage message. In order to be successful, you have to have an idea of who you are and who you are communicating with. This means defining the priorities and interests of both your company and your people.
This podcast looks at different organizational cultures and different employee types, to help you create framework for thinking about and applying HCD ideas to your digital signage (which is the topic of our next podcast).
- Understand the 21st century mindset, especially when it comes to the workplace
- Consider what “corporate culture” means, and its impact on employees
- Explore eleven types of corporate cultures, determined by what they value and how they motivate employees
- Examine two different lists of employee types to attempt to understand what they value and what engages them
Get the full transcript HERE
Learn more about this topic in our Masterclass Guide 2: Digital Signage Planning Guide
Using Color Theory & Psychology in Digital Signage Design
Why Visix Software Training Is Essential to Success
Where to Put Digital Signs
Why Integration Partners Matter
Building a Content Strategy (for the New Year)
Get Into the Content Operations Mindset
The Best Event Signs Are Digital
How Digital Signage Fits into Unified Communications
Combatting Workplace Rumors with Good Communications
EX, CX, VX & Why Experience Matters
Design Tips for Interactive Screens
Digital Signs for Business
Employee Surveys - Dos & Don'ts
7 Ways to Keep Remote Workers Engaged
Campus Signage - Why Digital Is Better
Best Digital Signage Widgets for Different Users
12 Tips for Better Employee Communications
A Modern Guide to Manufacturing Signage
Experiential Design for Digital Signage
Designing Good Digital Signage Templates
Create your
podcast in
minutes
It is Free
The emPOWERed Half Hour
Right About Now with Ryan Alford
The Marketing Secrets Show
The Agile Brand™ with Greg Kihlstrom
B2B Agility™ with Greg Kihlström
MarTech Podcast ™ // Marketing + Technology = Business Growth