The power of video ads are undeniable and smart businesses are using them to convince and convert customers at faster rates.
But a common mistake that businesses make is using the same ad on multiple channels, without editing the creative to fit natively within the platform.
Facebook video ads should be different than LinkedIn video ads, which should be different from Twitter video ads, which should be different from YouTube video ads.
You feel me?
Oh, and you always want to test 2-3 different versions of the ad to see which one gets the best result because a message that resonates with one person might not resonate with another.
To cover this topic in greater depth, I’ve invited Akvile Defazio to the show. She’s the founder of Akvertise, a social media advertising agency that helps e-commerce sites, mobile app companies, and B2B and B2C companies achieve a wide variety of goals with paid advertising.
So if you’re interested in learning how to optimize your video ads across different platforms then you don’t want to miss this episode of Video Marketing Mastery!
Ep. 335: Cardio Breakthrough!
Ep.334: The Latest Video Stats For Gaining Prospect Attention And Closing Deals
Ep. 333: Where Should Marketers & Sales People Get Started?
Ep. 332: How To Stand Out In A 3 Second World With Brendan Kane
Ep. 331: How to Collect Your Thought Leadership Ideas
Ep. 330: Stop Pattern Interrupting On Your Website
Ep. 329: Icebreaking - Todd's Challenge For You This week
Ep. 328: WireBuzz iPad Gets Stolen At The Airport But What Happens Next?
Ep. 326: NHL Stud Nathan Gerbe Talks About Overcoming Adversity
Ep. 327: Remote Selling Secrets - Todd’s Speaking At Tony Robbins’ Business Mastery!
Ep. 325: Finally Revealed - Todd's Big Tony Robbins Announcement
Ep. 324: Todd's Got HUGE News Coming Up!
Ep.323: Todd's Blue Speedo Story - How To Attention Hack
Ep. 322: How To Optimize Email For Better Results
Ep. 321: Preparing Your Business For The New Google Page Experience
Ep.320: The 5 Zones For Using Video To Achieve Business Goals
Ep. 319: What Makes People Buy Faster?
Ep. 318: Welcome to December! Change Can Start Early...
Ep.317: Why You Should Always Support Free Speech
Ep. 316: Work For Your Future Not Your Weekend
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