Package Your Genius Personal Branding Podcast
Business:Careers
Trying to figure out the next level of your brand?
As much as you may think you need to start from zero and do something completely brand new, the key may be to go back to the beginning so you can see how you've always been able to summon success.
Go back.
Back to the early days.
Back to those foundational experiences that defined you early on.
How have you been always doing what you do?
Too many of us are reinventing the wheel, thinking that "building a brand" means forging ahead into the future with no regard for the past. So we're "starting from scratch" when it comes to our audience, our offer, and even our message about who we are.
But there's information to be found when we go back to the beginning.
Reflect:
1.) Who usually reaches out to you? Who has always reached out to you? What audiences do you have traction with?
2.) Why did those people reach out? Why did they need your help?
3.) What core skills have you been using to help that audience all along?
4.) What feedback did you receive on the way you use those skills? Note: typically adjectives and adverbs will be your answer, i.e. "compassionate, diplomatic, or fast"
What parts of your story remain unchanged through the seasons?
This is the magic we're looking for during the personal branding process.
Want more clarifying questions? DOWNLOAD THE GUIDED JOURNAL: 150 Questions to help you find, focus and promote your unique, unmistakable genius - http://www.packageyourgeniusacademy.com/clarity
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It's an exciting time at Package Your Genius Academy because we have 2 personal branding programs starting soon!
First up, we're running our signature VISIBILITY MASTERMIND. This is 3 months of training, coaching, and community. Our framework was designed to get you clear on who you are/what your brand is about, package your message and content around that newfound clarity, and successfully pitch yourself for speaking, media, and paid client opportunities. This is a great program for you if you're still nailing down your brand and have yet to earn a steady $10k/month from your expertise.
Past clients have launched six and multi six-figure expertise-driven businesses on the heels of the academy.
Second, we're incubating a few established brands for the next year with brand coaching, media/content strategy, and IMPLEMENTATION support. This service is perfect for those who have their brand nailed down and revenue coming in. If you can't quite manage all the thinking, writing, design, and pitching that comes with staying CONSISTENTLY VISIBLE while serving a growing roster of clients at the same time, my team and I want to support you.
If you've been looking for a community of fellow high achievers to work alongside to reach your ultimate purpose, we've been waiting for you. Apply here!
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PYG 83: How to stop OVERTHINKING your genius ideas when you struggle with imposter syndrome
PYG 82: Tap into your SUPERPOWER by doing something absurd
PYG 81: You can CHARGE for your genius (even if you've always given it away for free)
PYG 80: What story are you telling yourself?
PYG 79: When the opportunity seems too big, and you don't feel ready yet
PYG 78: Safeguarding Your Mental Health as a High Achiever with Dominique Fluker
PYG 77: Create Your Own MOMENTUM
PYG 76: Do the Joyful Thing
PYG 75: The Number One Reason You're Not Getting Traction
PYG 74: From Burned Out Politico to Light Worker - How to Live in Your Light with Rebecca Thompson
PYG 73: Sometimes You Are Who You've Always Been
PYG 72: How to Use Your Energy to Assess When It's Time to Pivot
PYG 71: 5 Types of Advice Experts Can Repackage for Visibility and Revenue
PYG 70: How to Anticipate Seasons of Brand Growth and Make a Record of Your Expert Ideas
PYG 69: Making Storytelling and Visibility Accessible to Combat Erasure with Dr. Allissa Richardson
PYG 68: 3 Reasons You Need Maximum Exposure, ESPECIALLY IF you're Uncomfortable Being Seen
PYG 67: Expect Success When You've Done the Work
PYG 66: How to Make New Goals Stick with Psychologist and Early Accountability Coach Kimi Walker
PYG 65: Starting Over From the Top: Using Your Personal Brand to Change the Way You Work
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