DMOU: Destination Marketing Organization University
Business:Management & Marketing
As DMOs have dedicated themselves over the past month to setting up a support net for their industry partners, it's time to ask "what's next" in the aftermath of the "shelter in place" orders that have halted the Visitor Economy in its tracks. For guidance in these difficult days, we reached out to our friend Julie Hart (CFO by design) for counsel. In this timely episode of DMOU, Julie shares her thoughts on dealing with declining revenues, re-imagining how DMOs will reorganize over the next six months and why accountability is more important than ever before. Plus, you'll hear a response to a Bonus Round question that conjures up visions of "I Love Lucy." Join us.
Spero Batistatos: A DMO that Markets to Future Residents
Linda John: The NextGen Visitors Center
Amir Eylon: Getting Inside the Minds of Consumers & Residents Alike
Maura Gast: CDME, DMAP and Building a Destination
Rick Antonson: Looking Back and Forward
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