In this episode, we explore the impact that IoT and AI-powered solutions have on manufacturing and industrial businesses. Learn how B2B marketers can introduce new revenue streams, get closer to their customers and deliver self-directed experiences that delight and retain customers.
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About Eric Ehlers:
Eric Ehlers is the Director of Manufacturing/Industrial Solutions at ServiceNow. He has 15+ years of experience leading global outreach, strategic marketing, optimization, and creative development strategies.
Eric is driven by his passion for B2B, digital marketing, and technology. His career includes a solid record of capturing audiences, delivering significant revenue growth in highly competitive global markets and developing extensive marketing operations for high-tech industries.
EP45: The Future Of Data For B2B Marketers
EP44: Marketing Support Businesses Need To Successfully Sell Your Products
EP43: Returning To In-Person Sales & Marketing Events
EP42: Why Brand Loyalty Is More Important Than Ever
EP41: Tips To Execute Account-Based Marketing Strategy
EP40: How To Bridge The Gap Between Sales and Marketing
EP39: Can ABM Strategies Improve Lead Generation?
EP38: Part 3 Independently Owned Restaurants Series
EP37: Part 2 Independently Owned Restaurants Series
EP36: Part 1 Independently Owned Restaurants Series
EP35: The Role Of Market Research In B2B Lead Generation
EP34: What Is The Role Of Marketing Technology In Lead Generation?
EP33: Is Marketing The New Sales?
EP32: Cognitive Marketing: Build More Successful Campaigns Using Science
EP31: Female Marketers: Level Up Your Leadership Skills In 2022
EP30: How To Use Your Personal Brand To Generate Leads
EP29: How To Personalize Marketing With AI-Generated Language & Content
EP28: AI For Marketers: Practical Uses Across The Customer Journey
EP27: How To Win At Retail In The Changing CPG Landscape
EP26: How To Use Intent Data To Find In-Market Leads
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