I am an email marketing fan so I was excited to invite Kendra Corman to join me for a conversation on how to make email marketing effective.
She started by explaining why email is so important. Sure it is great to build a community on social media, but what will you do if Facebook goes down or cuts off your profile. You are stuck. But if you have email addresses, you own those contacts and can take them wherever you want.
You have the flexibility to contact them when you want and to share information they want and need to know.
#954 Listen toThis
#953 Create Human Centered Content
#952 What Will Your Offer Web Visitors?
#951 Strategic Marketing
#950 -Sales Stories
#949 Write Yourself a Letter
948 A New Take on PPC
#947 Selling the Dream
#946 Burn the Boat
#945 Why Do Storytellers Have More Fun?
#944 - Absolute Marketing
#943 - A Good CTA Drives Action
#942 Leverage Other People’s Platforms
#941 Lessons from a Lifelong Networker
#940 - The Conversion Form - Where the Magic Happens
#939 Build Your LinkedIn Brand
938 -Use a Quiz to Find Your Best Prospects .
#937 Build Better Landing Pages
#936 The Multipurpose Business Plan
#935 How to Raise Your Price
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