The 10 Minute Healthcare Marketing Podcast
Business:Marketing
In this episode, Tyson talks about the 9 online marketing definitions you should know.
What was discussed?• The quote for the day is: “Perfection is not attainable, but if we chase perfection we can catch excellence.” -Vince Lombardi.
• 9 online marketing definitions you should know:
o Search Engine Marketing
o Inbound marketing
o Content Marketing
o Social Media Marketing
o Email Marketing
o Brand Marketing
o Search Engine Optimizations
o Local SEO
o Link Building
• SEM is a catch all for your marketing efforts online.
• Inbound marketing is more low key: content and blog posts.
• Content should be interesting and not come off as promotional.
• SMM is marketed by sharing interesting updates on Linked In, Twitter, Facebook, etc. Provide value.
• Email marketing is an easy-to-miss way to maintain established relationships.
• Brand Marketing means getting your name out in the world: logos, slogans, core values.
• SEO means making your website more relevant to the search engines: content creation and promotion.
• Local SEO focuses on getting your practice to show up in local listings and locations.
• Link building is sending your links to other websites so you can attract more potential clients.
Local SEO for Doctors
Have you considered hiring a company to help you market your practice? If so, be sure to check out this free report I put together called: The Consumer Awareness Guide to Choosing an Online Marketing Agency. Learn the exact questions you need to ask to ensure you don’t get ripped off. You can pick it up at: http://titanwebagency.com/report
Check out the show notes at:
titanwebagency.com/podcast/054
Connect With Us:
·Follow us on Twitter: @titanwebagency
·And on Facebook: Titan Web Agency Facebook Page
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Do Ugly Websites Work Better?
How to Build an Amazing Online Reputation
7 Steps for Rebranding Your Practice
Why You Should Consider Hiring a Marketing Company
Why Doctors Should Use Visual Content to Market Their Services
What is the secret to getting more patient reviews?
Exactly How to Use the Internet to Get More New Patients
How Much Should a Dentist Spend to Get a New Patient?
How Can I Tell How Many Visitors to My Website I Get?
How Often Should Doctors Blog?
How Can You Find Time to Build and Maintain a Blog?
How to Build a Loyal Patient Base
How Can You Keep Up to Date with SEO Changes?
Why Having an About Us Page Is So Important
How to Create an SEO Strategy for Your Business
Create Better Content by Doing This
7 Ways to Improve Your Website
5 Ways to Get Guest Posts from Medical Professionals
7 Quick On Page SEO Wins
7 Ways Doctors Can Use Visual Content Effectively
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