When you package your message within a story, it can be 22x more memorable than presenting just facts.
That’s because evolution has wired our brains for storytelling.
As a sales and marketing leader, you can use stories to better engage your audience and increase your bottom line.
If customers can see themselves as characters in your story, they’ll be more likely to adopt your product and experience the transformation you offer.
With that being said, there are elements of a perfect customer testimonial story that many marketers forget to think about.
And using these elements incorrectly can make all the difference between a kickass customer testimonial and one that’s just “meh.”
So if you’re interested in learning the anatomy of a perfect customer testimonial story, then tune into this episode of Video Marketing Mastery!
Ep. 375: Are you a Content Faucet or Fountain?
Ep. 374: Personalization in Sales w/ Jordan Herelle
Ep. 373: Why Personalization Matters w/ Jordan Herelle
Ep. 372: Why you Need to Provide Massive Value to your Social Content
Ep. 371: How to Flip Negatives into Positives
Ep. 370:20 Business Problems Video Solves
Ep. 369: Where Sales People Should Use Video First
Ep. 368: This Week Challenge Yourself to Demonstrate Authentic Spiritual Courage
Ep. 367: Pandemic Opportunity: Taking you career next level
Ep. 366: You are in Charge! Your stability resides inside of you.
Ep. 365:Blessing & Curse - Sometimes Can Look like the Same Thing
Ep. 364: When To Go Old School In The New School
Ep.363: How Often Should You Send Videos To Prospects
Ep. 362: The Secret For Getting Better Marketing Results
Ep. 361: Discomfort Is A Sign That Growth Is Coming
Ep. 360: How To Use Questions To Sell Faster
Ep.359: Todd Shares His Memories Of Covering A Presidential Inauguration
Ep: 358: The "I'm Not For Everybody" Maturity Level
Ep. 357: Its Time You Test LinkedIn Lead Gen Forms
Ep. 356: Todd's Tip- How To Close More Deals in 2021
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