In this episode of the PRovoke Media podcast, PRovoke Media's executive editor Aarti Shah talks to Gabriel Stricker who has been immersed in Silicon Valley for two decades with senior roles at Google, Twitter, Niantic, the Emerson Collective, and most recently at Color. They talk about how Stricker nearly took on the top communications job at Theranos — and the lessons he learned from that near miss. Drawing upon Stricker's experiences, they talk about what happens when CCOs and CEOs clash on values, ethics and purpose. The conversation happened on the backdrop of Facebook whistleblower Frances Haugen's testimony before the Senate.
Topics:
01:30 Gabriel Stricker on almost working at Theranos
03:50 The importance of having moral alignment with the leadership team
06:17 Is it possible to vet for character during the interview process?
10:05 Is the gold rush mentality in tech normalizing people compromise their values for big payouts?
13:34 Having a healthy internal culture and building harmful products aren't mutually exclusive
17:36 Should CCOs be chief conscience officers?
28:43 The tricky economics of the agency world
36:33 Stricker's rule for vetting companies
Team Farner & The New Strategic Communications Landscape
KPMG's Jane Lawrie on AI and ESG
The power of communications in accelerating sustainability adoption
Truth, Trust & Trickery
The Burson mega-merger: is bigger better?
The Lowdown On Analyst Relations
Global Healthcare Campaigns, Myth Or Reality?
Using AI To Supercharge Success
Havas Red On The Maturation of Influencer Marketing
The critical role of comms in decriminalising suicide
HBCU Sports In The Limelight
Cross-Generational Communications: Creating Ageless Connections
Moderna Chief Brand Officer Kate Cronin
PRovokeGlobal Preview: Is Disruption Redefining The Agency World?
Brands Should Act More Like Creators
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The Rise Of Misinformation And What It Means For Brand Storytellers
Tier One On Leveraging Trendspotting To Elevate Brands
How Brands Can Build Consumer Love In A Cost-Of-Living Crisis
The Future Of Cognitive AI And Its Role In Protecting Brands
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