Many businesses rely on events to generate their leads and customers because it’s one of the few opportunities to get face time with prospects.
But is your booth loop video hooking your prospects attention and supporting your sales teams efforts?
Do you have a process to segment and follow up after the event ends to keep the engagement going while it’s hot?
And are you capturing assets that you can distribute to all your prospects who didn’t attend the event?
A smart video marketing strategy can enhance your business’s conference results every step of the way.
In this episode of Video Marketing Mastery, I’m on the exhibit hall floor at the National Society of Genetic Counselors conference showing you real examples of conference strategies, both good and bad.
So if you’re interested in learning how video marketing fits into a conference strategy for converting more leads, tune into this episode of Video Marketing Mastery!
Ep. 280: 3 Ways Video Optimizes Your Sales Process
Ep. 279: Behind The Scenes Before We Shoot A Commercial
Ep. 278: Who Gets Hired?
Ep.277: Using Video To Close More Late Stage Prospects
Ep.276: Identifying What Makes you STOP
Ep.275: Eliminate Confusion + More Clarity = More Revenue
Ep. 274: How Far Down the Rabbit Hole Do Prospects Go?
Ep. 273: Discover the Architecture of a Customer Journey Page
Ep.272: The WireBuzz Momentum Method
Ep. 271: The Common Phrase You Should Never Use
Ep. 270: Abundance & Appreciation
Ep. 269: How Challenger Brands Create Advantages Over Their Market Leader
Ep. 268: Which Types Of Videos You Should Invest More Money Into
Ep. 267: How To Market A Boring Product
Ep. 266: When Legal Wins, Marketing Loses
Ep. 265: Winning Covid & Retaining your Gains
Ep. 264: Your Content Needs To Be Personal And Relevant
Ep. 263: When "No" Means "Not Yet"
Ep. 262: Netflix Phenomenon: What your Business Can Learn
Ep. 261: Develop Your Likeability & Inject it into Every Interaction
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