If you’re like most experts, you feel like you’ve been on so many podcasts, summits, and panels, and you’re wondering if it’s all worth the time. As you know, building profitable personal brands is all we do, and we can’t stress how important it is to POSITION…PACKAGE…AND PRESENT yourself AND your super power with great clarity FIRST. Once you do that, you can LEVERAGE that brand to make all of your appearances PROFITABLE. And that’s where this guest comes in. We speak with Melanie Benson, Authority Amplifier & Possibility Ignitor for Expert-preneurs. She has a proven track record of accelerating results for her clients by helping them leverage other people’s audiences.
Best Moments
1:55 The power of the right question can be a huge catalyst to shift our perspective
03:48 Three keys that I think are a super big deal breaker
5:54 Pitch well and know which topic is going to have an impact on that show
12:14 Transform the competition into collaborative partners
15:10 The fourth mistake is you don’t really know why you’re going out and guesting
17:31 Having a podcast elevates your authority
20:17 Guesting is so powerful, it’s an accelerator
24:14 Just be willing to do it and learn from it
25:15 I am a different person when I am in that part of the world
26:33 A resource that I’m going to gift to the audience today
27:59 A lot more can happen when we co-create rather than compete
3 Ways We DISAGREE With Branding Gurus
Powerful Presentations Built Her Bold Brand
Do You Have Reasonable Doubt About Your Brand?
A Brand Built On Breaking Money Blocks
Measuring The Value Of Your Personal Brand
The First Step Was Finding My Worth
5 Fears That Keep You From Massive Marketing Success
How She Built A Company On Bestselling Books
90% of Personal Brands Are Missing 5 Critical Elements
Grow Your Brand With Incentives vs Discounting
What A Brand Is - And What It Isn’t
Promoting Your Brand With Video Marketing
Debunking The 5 Biggest Branding Myths
Boost My Brand With BrandFace (Lydia & TJ)
Is Your Marketing A Spray & Pray Experiment?
Challenge Yourself To Give More
Narrowing My Focus Has Grown My Business Tremendously
How Audio Branding Influences Emotions
Understand Your Avatar First
Trust Begins With Knowing Your Customer
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