EPISODE 136 | Guest: Ellyce Kelly, professional services consultant for Visix
Boost viewer engagement with these five easy content design tips: prioritize readability, design for the specific environment, maintain brand consistency, leverage storytelling and embrace interactivity.
In this episode, we give you practical advice to create compelling communications that make people put down their phones and pay attention to your digital signs. With a few tweaks to your messages, you can grab more attention, make more impact and boost ROI.
- Think about how to design from the viewers’ perspective
- Understand basic design principles for impact and understanding
- Leverage storytelling and campaigns for more memorable messaging
- Embrace interactive elements for both static displays and touchscreens
- Learn the importance of testing, adjustment and measurement
See the full transcript HERE
Get more content design tips in our free Digital Signage Design Guide.
Using Digital Signs to Recognize Employees
Adding Digital Signs to Your Alert System
Tips to Measure Digital Signage ROI
Get Inspired by Modern Marketing Trends
Automated Content for Digital Signs
Storytelling and Text Tips for Digital Signs
13 Ways to Fail at Digital Signage
Gamification Ideas for Digital Signage
Communications Planning for Digital Signs
Best Practices for Digital Signage Layouts and Playlists
Metrics and Measures on Digital Signs
16 Digital Signage Start Up Tips
Launching a Digital Signage Pilot
Digital Signage Design Primer 2 - Practical Tips
12 Ways to Increase Engagement with Digital Signs
14 Quick Digital Signage Content Ideas
How to Connect with Three Generations in the Workforce
Understanding Audience Motivations
Digital Signage Design Primer 1 - Basic Foundations
8 Steps to Plan a Digital Signage System
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