In episode 114 of the Sound In Marketing Podcast, I talk about the subtle powers of sound in e-commerce.
What does a black t-shirt sound like? Or should it sound like anything at all? This episode brought up so many interesting questions with no right or wrong answers.
This episode was a re-boot from an article with the same name that I wrote back in 2020.
Thanks to Charles Balderston and Jerremy Laesser for their great conversation and thought provoking insights. Thank you also to Free Clip sounds for the sprinkling of flavor here and there. The experimental sound of a black t-shirt and other “sound effects” was pieced together by Dreamr Productions.
If your company is ready to explore sound in its marketing, Dreamr Productions would love to help. We produce branded podcasts, sonic logos, and strategize branded sound plans. Send us a message at Dreamr Productions or connect with me on Linkedin, Twitter, and Facebook.
Lastly, the Sound In Marketing podcast can be found here and on all the usual podcast players. Spread the word and tell your friends.
The Sound In Marketing podcast is produced by Dreamr Productions and hosted, written, and edited by me, Jeanna Isham.
Let’s make this world of sound more intriguing, more unique, and more and more on brand.
Episode 10- What Does Sound Look Like
Episode 9- Echo Dot and Voice Technology Review
Episode 8- Spotify, Pandora, and Other Advertising Options
Episode 7- Jingle Vs. Sound Identity
Episode 6- How to Use a Universal Language in Your Marketing Strategy
Episode 5- Passive Advertising In Sound
Episode 4- Sound Subtlety Rocks the Marketing World
Episode 3- Therapeutic Music and Marketing
Episode 2- Marketing Differently
Episode 1- Using Sense In Your Marketing
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