Fred Copestake's book #SellingThroughPartneringSkills is essential reading if you are going to establish yourself as a viable long term supplier to your customers. Showing up as a talking catalogue in a suit or worse, doing a drive by shooting whenever a renewal conversation is due was never good but now makes you look and feel like a dinosaur. Your days are long gone and you deserve to be extinct.
Customers deserve better. They expect better. They expect salespeople to bring value, to co-develop products and services, to help solve problems and behave like true partners. If you are doing less than this you haven't even made it past the "I should bloody hope so" line that Simon Bowen talks about.
Partnering is the minimum level of expectation customers should be demanding from their vendors and is the baseline we as suppliers should be delivering to customers and prospects. Our job is to help them get the jobs that need to done completed effectively, efficiently and correctly. We have to help them through their struggling moments, to get ahead of problems and achieve their strategic objectives.
Contact Fred via linkedIn at linkedin.com/in/fredcopestake
Website: linktr.ee/fredcopestake Twitter: FredCopestake--If you are the owner or CEO of a technology company and your goal is to grow your business and achieve real, sustainable hypergrowth with highly engaged and highly productive employees and clients who stick with you year after year, let’s schedule time for a brief conversation.
To book a 1 to 1 with me or check out my 250+ podcast interviews with some of the best salespeople, sales leaders, sales psychologists, founders and entrepreneurs, trainers, coaches and authors click here - https://linktr.ee/marcuscauchi
Mike Maynard: Challenging the Status Quo: Reimagining Marketing Strategies for Business Growth
Ian Campbell: Why Buyers Really Buy and Uncovering What They Truly Value
Andy Cunningham: Messaging Lessons From Silicon Valley and My Time with Steve Jobs
Prof Ben Guttman: Simplicity is the Ultimate Sophistication: Embrace Minimalism and Unleash Your True Brilliance
Dan Pfister: Winbacks Deliver 200% Higher LTV, 5x Win Rate
Nicky Parker: Listening Your Way to Higher Profits, Improved Retention and Expansion
Dr Raymona Lawrence: A Conversation About Diversity, Profitability and Leadership
Al McBride: Why Good Negotiation Rarely Happens At The End of the Sale?
The AI Wild West: Can Laws and Ethics Tame the Frontier? with Mark Consigli
Are You Committing Marketing Malpractice? Diagnose the Problem and Discover the Cure with Aaron Hassen
Ep 500: Ask, Listen, Outclass your Competition - a Masterclass in Empathic Questioning
Tired of Hustling? How to Do Less and Earn More Using Clever Systems with Simon Severino
Unleashing the Power of Mental Toughness with Anthony Taylor
Master the Art of Future-Proof Marketing with Mark Schaefer: Unleash Your Supercharged Success!
Women Business Owners, preparing your business for growth and exit with Patty Block
Tal Paperin: Success Comes To People Who Plan, Execute and Adapt Not Those Who Talk About It
Could it be That Your Biggest Obstacle Might be the 6 Inches Between Your Ears
Peter Wheeler: Rebuilding Trust: How Businesses Can Win Back Customers’ Faith
”The Hidden Power of Contrast: How Your Sales Conversations Could Transform
Philipp Humm: Grow Your Business through Transformative Storytelling
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