The Passle Podcast - CMO Series
Business:Marketing
Marketing and business development professionals are often considered change agents. Shifts in technologies and industries present exciting and new opportunities. Managing those, alongside the personal changes that team members experience, is a skill marketing leaders will need to hone for long-term success.
On today’s episode of the CMO Series, Alistair Bone is lucky to welcome someone well-versed in change management. Anna Hedgepeth, Director of Business Development at Cranfill Sumner, is here to tell us about her personal experiences in managing change and how those experiences have positively impacted and influenced her work at the firm.
Ali and Anna discuss:
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Episode 126 - Nicole Miles Of Dentons On What It Takes To Build An Effective Approach To Business Development
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Episode 124 - Brianna Leung of Much Shelist on How a Law Firm Strategy is Made
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Episode 121 - John Eix of Crowe & Dunlevy on Making an Instant Impact in a Regional Firm
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Episode 116 - Andrew Laver of Porzio, Bromberg & Newman on Integrating a Culture of BD in a Super Regional Firm
Episode 115 - Client Listening 101 with JeanMarie Campbell of Baker McKenzie
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