Yasmin Nozari, Co-Founder and COO of Peel, loves looking for the “a-ha” moment in customer data. Peel offers automated analytics for Shopify stores, helping merchants focus on what they do best and leave the number crunching to the experts.
A former Math teacher, Nozari has always had a passion for numbers and enjoys helping brands figure out how to turn customer data into strategies that drive revenue and growth. If you run an ecommerce company and are looking to get more out of your customer metrics, or you simply want to up your knowledge of ecommerce data analysis, this episode is packed full of valuable insights you’ll enjoy.
Some topics we discuss:
Guest bio:
Yasmin is the cofounder & coo of Peel -- she leads the customer product experience, sales & marketing. She has a ton of fun finding the "a ha" moments in the data, working with merchants to find more insights and building the software to make it all scale. She was previously working in tech in product roles at a bunch of startups. She started her career as a classroom middle school math teacher.
Links and resources:
Peel
Peel Subscription Insights
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Harley Finkelstein: Breaking down barriers for independent retail
Chris George: The voice of the Subscription industry
Karim Marucchi - From "Speed to Market" to "Speed to Innovate". How combining Open Source & SaaS gets you there.
Finbarr Taylor: The fastest headless ecommerce storefront ever?
Simon Rodrigue: How Staples leveraged a best-in-breed "modular" approach to complete a digital transformation in a fraction of the time, and cost.
Jon Kennedy: Lessons learned running the largest "ecommerce" FB Group & why you should leverage community.
The Forever Promise: Subscription Optimization with Robbie Kellman Baxter
Colin Bodell: Ecommerce veteran on the unprecedented acceleration of ecommerce under Covid-19
Kurt Elster - Shopify pioneer on how to defeat the back button and turn visitors into customers
Tommy Walker - Former Shopify Plus editor-in-chief on creating industry leading content
Ben Jabbawy - Privy CEO on missed opportunities in email marketing
Aaron Orendorff - Getting things (content, SEO and ecommerce strategy) that matter RIGHT
Patrick Coddou - Supply.co founder shares lessons, learnings, and the journey of building a successful DTC brand.
Greg Chapman - Getting tax right for ecommerce
Chris Meade - Tactics used to fuel Crossnet's hyper growth
Steve Weiss - How the biggest ecommerce brands are using social media to scale.
Patrick Campbell - Why understanding Churn, LTV & Value Based Pricing is crucial to your store's success.
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