Building a brand can be a daunting task, especially in the ultra-competitive markets of cosmetics and alcohol... but Cara Kamenev has taken on both with incredible success! Cara Kamenev is a co-founder and CEO of Thomas Ashbourne, the young, ready-to-sip canned and bottled craft cocktail brand that launched last year.
Before joining Thomas Ashbourne, she was a rising star at L'Oreal Paris in the US for nearly 10 years where she served as Vice President of Brand Engagement, focusing on brand equity marketing, paid media and digital while also managing celebrity and brand ambassadors on global and local initiatives.
Although she was incredibly successful, she felt it was time for a change (in her personal life at this time, she was going through a divorce and was raising her daughter on her own) - and the jump was huge - she was diving head first into a different category and was responsible for building an entire team and brand.
The brand is young and fun and backed by amazing celebrity partners including Sarah Jessica Parker (The Perfect Cosmo), Ashley Benson, Rosario Dawson, Vanessa Hudgens (The Margalicious) and more to come.
Episode 52: Yuquan Holloway
Episode 51 - Kavitta Ghai
Episode 50: Jane Gentry
Episode 49: Kerry-Ann Powell
Episode 48: Lindy Nowak
Episode 47: Sally Gimon
Episode 46: Kelly Springer
Episode 45:Heidi Johnson
Episode 44: Kate Byars
Episode 43: Justice Shawn LaGrua
Episode 42: Martha Lackritz-Peltier
Episode 41: Dr Susan Landers
Episode 40: Conversation with the Ladies of Gen Z
Episode 39: Amanda Bear
Episode 38: Dr. Leen Kawas
Episode 37: Adriana Gavazzoni
Episode 36: Danielle Orsino
Episode 35: Kristi Spencer
Episode 34: Courtney Lorenz
Episode 33: Caroline Holke
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