Small Biz Matters – a half hour program each week where you can work ON your business rather than IN it.
with Alexi Boyd, broadcaster, advocate and small business owner.
Date: 7 April 2020
Working conditions have never been in such a state of flux. Across every country, industry, sector, structure, you name it; we’ve adapted like never before. Between laying off employees and re-hiring in a hurry, madly setting up correctly aligned remote workstations, equipment purchasing for staff, tech challenges... it is, as always, small businesses who lead from the front when it comes to flexibility.
But somewhere in there we all need to remember that our employees are actually HUMANS and not just chess pieces who need to adapt immediately to our needs.
So now more than ever it’s important for businesses to engage on a personal level with their workforce. To make sure you understand their needs as humans as well as your responsibilities as an employer.
Andrea Dzumla has across multiple companies, encouraged a diverse workforce which ticks all the eclectic boxes. Through a unique management style and genuine connections he’s managed to understand the individuality of his employees and adapt these relationships to the new remote workplace world we all now live in.
Welcome to the show Andreas.
Topics we’ll be covering:
To find out more go to their website: https://longtailux.com/
About Longtail UX
Longtail UX has invented an entirely new way to make website content available and discoverable to users. Its patented technology aims to answer each user’s questions and to connect customers to the most relevant products, services and any other information from across the website in just one click.
By creating scalable landing pages for every long tail keyword related to a company’s product, the technology delivers a perfect match for every keyword searched by potential customers. As well as boosting traffic and conversions, the technology also ensures SEO investments are 100% measurable, providing detailed analytics that demonstrate results down to the individual keyword level.
Longtail UX was founded by Andreas Dzumla and Will Santow. Andreas is an ex-Googler and Dentsu Aegis Network agency GM. Will has more than 25 years of experience as a successful business owner and entrepreneur.
Next up for Longtail UX is the release of its new product - ‘Google SOS’ (‘Google Shopping Ads on-page Suggestions') which will allow online retailers to increase return on ad spend on Google Shopping Ads 20-30%, by creating landing pages that show multiple products related to the search, rather than just single items, as is currently the case with traditional Shopping Ads.
Who better to financially diagnose 2020 and give 2021 a prognosis, than three giants of the small business accounting world? Broadcasting Receiptbank’s Panel of Accounting Experts
CISCO's Webex announcement - will it improve the world of online working for small business and help you adapt in 2021 With Peter Self, Director Cisco
Being Government ready - are you ready to procure to the biggest client possible? With special guest Thomas Pollock from THINQ Learning
Start 2021 with a different kind of innovation - creativity. Special guest Melony Smirniotis, Visual Artist & owner of Gallery11:11 Studio & Art space
When is it time for a Small Business Intervention? With special guest Tulsi van de Graaff, Communication and Conflict Expert, Brave People Solutions
With special guest Kate Carnell the Australian Small Business and Family Enterprise Ombudsman
Small Business Insights and the power of data for good. With special guest Trent Innes, Managing Director Xero Aust & Asia
How does a local council support small businesses and works with advocacy groups? With special guest Steven Head, General Manager of Hornsby Shire Council
MeetMagic - reinventing the concept of the business meeting With special guest Carl Gough, Founder of MeetMagic
Practical ways to support your business and your planet With special guest Donny Chien, Co Founder yWaste
The latest regular update from the Aust Bureau of Statistics With special guest John Shepherd, General Manager, Industry Statistics Division at ABS
Highlights from the upcoming CEBIT SMB Digital Conference With special guests Danielle Owen-Whitford, Founder of Pioneera & Braden Voigt Founder of Lynkz
How we are modernising business registers for Australians … the value of business registry data and what small business needs to know
Learn from Amanda Rose, the powerhouse founder behind Small Business Women Australia
What is Neuro Linguistic Programming and how can mindset help you achieve in small business? With special guest Anne McKeown from 2MPower
September 2020 Update from ASBFEO & Small Biz Matters With special guest Kate Carnell the Australian Small Business and Family Enterprise Ombudsman
How to understand the Safe Harbour Laws to avoid insolvency and protect your personal assets With special guest with Wayne Wanders, A Real CFO
In Defence of Shame - can this book provide some guidance to Advisors of small business? With special guest Dr Tanveer Ahmed, Psychiatrist, columnist and author of In Defence of Shame
What’s better than a great small business podcast? TWO! With special guest Dan & Tim from Two Drunk Accountants
Pivoting from piloting around the world to a worldwide small business With special guest Eric Peck, CEO | Swoop Aero
Create your
podcast in
minutes
It is Free
The emPOWERed Half Hour
NABOR® TALKS
U.S Property Podcast
Aligned Money Show
The Ramsey Show
Planet Money