Download 5 Data Exchanges Between Sales & Marketing To Increase Win Rates for our step-by-step process we use with clients to start and scale end-to-end lead generation programs.
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About Scott Brinker:
Scott Brinker is fascinated by the intersection of technology platforms and ecosystems as well as marketing strategy and operations. He has extensive experience and holds several titles in these areas.
First, Scott serves as the VP of Platform Ecosystem at HubSpot. In this role, he helps grow and nurture the community of technology partners building on the HubSpot platform. Since 2008, he’s also run the Chief Marketing Technologist blog (chiefmartec.com), which has more than 50,000 readers. One of his well-known projects is a map of the Marketing Technology Landscape.
In 2014, Scott launched the MarTech Conference. As the event's Program Chair, he brings together a community of senior marketing operations and technology professionals.
Scott also wrote the best-selling book "Hacking Marketing," published by Wiley in 2016. Plus, he’s a frequent keynote speaker at conferences around the world on topics of marketing technology and agile marketing.
EP45: The Future Of Data For B2B Marketers
EP44: Marketing Support Businesses Need To Successfully Sell Your Products
EP43: Returning To In-Person Sales & Marketing Events
EP42: Why Brand Loyalty Is More Important Than Ever
EP41: Tips To Execute Account-Based Marketing Strategy
EP40: How To Bridge The Gap Between Sales and Marketing
EP39: Can ABM Strategies Improve Lead Generation?
EP38: Part 3 Independently Owned Restaurants Series
EP37: Part 2 Independently Owned Restaurants Series
EP36: Part 1 Independently Owned Restaurants Series
EP35: The Role Of Market Research In B2B Lead Generation
EP34: What Is The Role Of Marketing Technology In Lead Generation?
EP33: Is Marketing The New Sales?
EP32: Cognitive Marketing: Build More Successful Campaigns Using Science
EP31: Female Marketers: Level Up Your Leadership Skills In 2022
EP30: How To Use Your Personal Brand To Generate Leads
EP29: How To Personalize Marketing With AI-Generated Language & Content
EP28: AI For Marketers: Practical Uses Across The Customer Journey
EP27: How To Win At Retail In The Changing CPG Landscape
EP26: How To Use Intent Data To Find In-Market Leads
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