GRIT: The Real Estate Growth Mindset
Business
In 2005, Rivers Pearce started doing e-commerce and lead generation for an ad agency in Atlanta and then moved to Charleston and South Carolina. Five years later, a real estate technology startup called BoomTown was looking for someone who can do search engine marketing and Rivers joined them as their 10th employee.
For almost a decade, Rivers helped grow BoomTown’s client base from 70 to well over 3000 clients by serving as their Director of Client Success, Director of Digital Marketing & Strategy.
With his vast experience working with operations and team/brokerage structures as well as the various technology, marketing, advertising, and operational components that support all of that, Rivers is considered a veteran in the real estate technology space.
Today, Rivers is the CEO & Co-Founder of W8less, a real estate and property technology consultancy that is focused on making people's processes better and ultimately creating an infrastructure to support their business’ success.
In this episode we talked about:
00:57 How Rivers came up with the weightless concept?
04:20 What does that mean to be “weightless”?
09:45 How Sisu’s way of automating processes helped operational efficiency for teams and brokerages
18:39 The key difference between Sisu and other transaction management platforms
20:24 What Rivers thinks anyone managing a real estate business should know
20:56 The value of looking outside the industry for your competitors
25:15 Why you should work with companies that can help you navigate the technology aspects of your business
26:23 What advice Rivers has for business owners moving forward
Episode 018 with Kristan Cole, Founder & CEO of The Kristan Cole Network
Episode 017 with Dr. Hank, Entrepreneur, Motivational Speaker, and Award-Winning Author
Episode 016 with Laurel Starks, Founder & CEO at The Ilumni Institute
Episode 015 with Rich DeNicola, COO of Expansion Brands Portfolio at Realogy Holdings Corp.
Episode 014 with Brad Sugars, Founder and Chairman of ActionCOACH
Episode 013 with Howard Tager, Co-Founder and CEO of Ylopo
Episode 012 with Michael Hellickson, Founder and President of Club Wealth Coaching and Consulting
Episode 011 with Dan Beer, CEO/Owner of Beer Home Team of eXp Realty of California, Inc.
Episode 010 with Greg Harrelson, Owner of Century 21 The Harrelson Group
Episode 009 with Tristan Ahumada, Creator and Co-founder of Lab Coat Agents
Episode 008 with Jeff Quintin, CEO of The Quintin Group
Episode 007 with Chris Watters, CEO of Watters International Realty
Episode 006 with Jeff Cohn, CEO of Elite Real Estate Systems and Omaha's Elite Real Estate Group
Episode 005 with Kyle Whissel, CEO of Whissel Realty Group
Episode 004 with Rick Davidson, Former CEO of Century 21
Episode 003 with Rivers Pearce, CEO & Co-Founder at w8less
Episode 002 with Frank Klesitz, CEO of Vyral Marketing, Inc.
Episode 001 with Patrick V. Lilly, CEO of CORE Real Estate
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