This week's episode of The New Marketing Show we talk about how business owners get caught up chasing the wrong metrics or vanity metrics. If you are not chasing the things that matter for your business when it comes to your marketing you are wasting time, energy and money. Hosts Kevin Eberle and Greg Taylor discuss the number of social media followers vs conversion, bounce rate and unique web visitors among other topics.
Key Takeaways:
BONUS CONTENT: What Makes A Good Landing Page
How Trinity Web Media Leverages Content [Episode 52]
BONUS CONTENT: Humanizing Marketing Data
BONUS CONTENT: Stop Shotgun Marketing
Being Bold With Goals in 2019 with Mike Cassidy [Episode 51]
BONUS CONTENT: Thank You 2018
BONUS CONTENT: What I Look For In A Web Host
What We've Learned So Far [Episode 50]
BONUS CONTENT: The Best Part of Content Marketing
BONUS CONTENT: Instagram Stories
2018: The Year in Review [Episode 49]
BONUS CONTENT: Facebook Ads Targeting
BONUS CONTENT: Stop Calling People Users
Executing Marketing Strategy and Web Development With Intent [Episode 48]
BONUS CONTENT: What Do You Think About My Website?
BONUS CONTENT: WordPress Gutenberg Release
The Broken Marketing Mindset [Episode 47]
BONUS CONTENT: Changing Marketing Providers
BONUS CONTENT: Marketing Progress
E-Commerce Tips [Episode 46]
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