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Händler Podcast der DHBW Heilbronn

Händler Podcast der DHBW Heilbronn

Business

#4 Neue Strategien für die Branchenkommunikation auf Messen (DHBW Heilbronn)

#4 Neue Strategien für die Branchenkommunikation auf Messen (DHBW Heilbronn)

2022-03-12
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Das Messegeschäft hat pandemiebedingt einen Bedeutungsverlust erlitten. Mit neuen Konzepten, auch für virtuelle Formate, soll gegengesteuert werden.  Die beiden Experten Tassilo Zimmermann und Carsten Kortum teilen in dieser Folge Ihre Erfahrungen und Einschätzungen.

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