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Händler Podcast der DHBW Heilbronn

Händler Podcast der DHBW Heilbronn

Business

#24 Regionale Spezialitäten bei EDEKA Ueltzhöfer (DHBW Heilbronn)

#24 Regionale Spezialitäten bei EDEKA Ueltzhöfer (DHBW Heilbronn)

2022-05-22
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Prof. Carsten Kortum (DHBW Heilbronn befragt Florian Ueltzhöfer von EDEKA Ueltzhöfer in Heilbronn zu den Vermarktungschancen der regionalen Spezialität Limburger Weideochse. Regionalität hat viel Potential. Dieses muss nur geschickt genutzt werden. Die Familie Ueltzhöfer zeigt wie es erfolgreich umgesetzt werden kann. Regionalität zum Zuhören in dieser Folge.

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#60 Die Bedeutung von Marken und Eigenmarken im Nonfood (DHBW Heilbronn)
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#50 Digitaler Vertrieb bei Würth MODYF (DHBW Heilbronn)
2024-04-10 194
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