Trust Codes is about enabling consumers to get more information about the products they’re buying. At the same time, it allows producers to stand out on supermarket shelves by telling stories about product provenance, quality and credence.
Today’s consumers are making more and more values-driven decisions, but it’s hard to know which products stand up to their requirements. Trust Codes are scannable QR codes that allow them to see in-depth detail about products before they buy them.
In this episode of Flying the Fern, host David Downs talks to Paul and Emma from Trust Codes about:
To find out more, head to https://www.trust.codes/
Instagram: https://www.instagram.com/trust_codes_limited
To find out more about the FernMark Licence Programme please visit https://www.fernmark.nzstory.govt.nz/
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