Episode 301 - Jon Derkits on Building an Amazon Brand That Lasts

Jon Derkits, a former Amazon marketplace leader and now independent brand owner, shares his expert insights for Amazon entrepreneurs.

He draws from his experience creating the "Best at Amazon" newsletter and his finance background to discuss Amazon Selling Strategies, Collaboration on Amazon, Impact of U.S.-China Tariffs, Essential Amazon Seller Tools, Balancing Content and Engagement, and Financial Acumen in E-commerce.

Ready to level up your Amazon game? Tune in and gain the insights you need to thrive in this competitive Amazon marketplace!

Episode Notes:

00:17 - Jon Derkits Introduction

02:06 - Jon Derkits Background

05:02 - Role of Finance in Amazon Business Strategy

06:14 - The Newsletter: Best at Amazon

11:27 - Navigating the Amazon News Cycle

13:05 - Tariffs and Their Impact on Amazon Sellers

17:33 - Anker Price Increase

19:46 - The Concept of One-Way Doors in Business Decisions

22:12 - Decision-making Frameworks

22:56 - Tech Stack and Tools for Amazon Sellers

25:05 - Combining SmartScout with Keepa

29:10 - The Simplicity and Power of SmartScout Data

32:38 - Jon Derkits’ Favorite SmartScout Features

39:35 - Two Best Tips From Jon

 

Related Posts: Why Amazon Vendors Feel Ignored and What They Can Do About It

 

How to Reach Jon:

LinkedIn: linkedin.com/in/jon-derkits

Websites: auxoecommerce.com | tidycal.com/jonderkits/quick-chat

BEST@AMAZON NEWSLETTER: https://bestatamazon.ck.page/

AMAZON COACHING & ADVISORY: https://tidycal.com/jonderkits/amazon-coaching-and-advisory

 

Scott’s Links:

LinkedIn: linkedin.com/in/scott-needham-a8b39813

X: @itsScottNeedham

Instagram: @smartestseller

YouTube: www.youtube.com/@smartestamazonseller2371

Newsletter: https://www.smartscout.com/newsletter-sign-up

Blog: https://www.smartscout.com/blog