Strive Inspirations: Bernadette Jiwa

Bernadette Jiwa helps people and companies to find, own and tell the stories that set them apart. Her eight bestselling books are modern classics on mastering the art of storytelling to persuade, influence and inspire. Her award-winning blog The Story of Telling is a go-to source of inspiration for leaders from Disney, UNICEF, Louis Vuitton, Adidas, United Nations, Red Cross, Microsoft, Google, Barclays, Lululemon, Clarins, Dyson, Hilton, TED, FedEx, LEGO, Nike, Amazon, Stanford University, Hallmark, World Vision, McKinsey, Uber, Sony, Ford, Salesforce, Twitter, Mini, Oracle, Siemens, Morgan Stanley, Sky, General Mills, IBM, Bupa and more. She advises, consults and speaks with organisations, entrepreneurs and business leaders, from startups to Fortune 500 companies, universities to non-profits, who want to amplify their influence and impact. Named by Smart Company as one of Australia’s Top Business Thinkers, and listed as one of the Top Branding Experts to follow on Twitter, Bernadette is hired by leaders, organisations and companies, from non-profits to billion-dollar brands, who want to increase their influence and impact. She spoke at TEDx in 2012 about ‘The Secret to Spreading Ideas. Bernadette’s books Hunch andStory Driven were longlisted for the 800-CEO-Read book awards in 2017 and 2018 respectively.

 Her book Meaningful: The story of ideas that fly was featured in Inc Magazine’s Best Business Books of 2015. Her previous books have been included on LinkedIn’s 20 Books Every Marketer Should Read.