Lots going on in the world of podcasting! Podcasts, as we know, can be a great owned media platform for entrepreneurs and thought leaders, but they take a bit of work.
How much work, and what are the challenges people in the podcasting trenches are facing currently?
I decided to find out!
In this episode, we get the lowdown from Bea Abalti, founder of Bear Forward Podcast Solutions, which helps small and medium business owners who want to start a podcast, or they already have one and want to grow their audience.
Specifically, I got Bea on the show because she has just finalised a survey of business owners who produce a podcast, and I wanted to chat through the findings with her to get a good picture as to what's happening out there in podcasting land!
So, we chat about the survey and the insights it revealed, plus we get into a broader discussion about podcasting generally, and some of the things to look out for if you're thinking of embarking on a podcast project now or in the future.
Connect with Bea:
283: Taking your personal brand global with Anne Scottlin, the 'Podcast Maestro' & award-winning show host
282: Purpose, Passion, Principles + Profit with Dr John Tickell
281: How to win more clients using organic content with Chris James
280: The business of speaking: An insider's guide with Carson White
279: Design an offer that aligns with your purpose AND fuels your business - w/ Cristina Castro & Angela Tsai
278: Automate your personal brand-based business with Alycia Edgar
277: Design your one-person service-based business with Ellen Donnelly, The Ask
276: [ CASE STUDY ] How Jackie Goddard has commercialised her knowledge & expertise
275: Reputation = revenue: The business of personal branding
274: ENCORE EPISODE - How to productise your knowledge + scale your impact with Greg Burgoyne
273: ENCORE EPISODE - How Oscar Trimboli built a global business around his professional personal brand [CASE STUDY]
272: Season 7 Finale [Part 2] - Personal branding tips, advice and insights - what did you miss? #BumperEpisode
271: Season 7 Finale [Part 1] - Personal branding tips, advice and insights - what did you miss? #BumperEpisode
270: Becoming your own PR machine: Demystifying PR and making it work for your personal brand - interview with Trevor Young, the PR Warrior
268: The who, what and how of building strategic relationships with Nina Thomas
267: How one entrepreneur fast-tracked his personal brand on social media | Trevor & Brendan recap the Adam Robinson interview
266: Building a case for why business owners need to get serious about building their personal brand - interview with Adam Robinson, founder of Retention.com
265: Recapping Kris Ward's behind-the-scenes personal brand story with Brendan & Trevor
264: [BEHIND-THE-SCENES] How Kris Ward found her voice, scored 400 podcast guest interviews, grew a podcast with 1000 5-star reviews, plus TikTok, YouTube & more!
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