On today’s episode we dive into the marketing and partnerships strategy behind DoorDash thanks to a conversation with David Bornoff (Head of Consumer Brand Marketing, DoorDash) and Jerry Hoak (Executive Creative Director, Managing Director at The Martin Agency). From partnering with Sesame Street for the brand’s Super Bowl commercial to being one of the first brands to feature a WNBA star alone for a major ad spot in the last 15 years, Jerry and David breaks down why a clear purpose helps drive forward their partnerships and how empowering local communities is at the center of how the brand looks at consumer marketing.
Mike Palisi | President, Van Wagner College
John Rocco & Dhaval Bhatt | The Hockey for All Campaign
Paula Beadle | CEO, Caravel Marketing & Founder, Sponsorship Mastery Summit
Yaron Talpaz | VP of Strategic Partnerships, Pico
Vicki Higgins | Founder & CEO of the CXP Agency
Mark Giovino | Founder & CEO of Allionce Group
Emily Pachuta (CMO, Invesco) & JoAn Scott (Managing Director, NCAA) | Planning for March Madness
Billy Demong | Olympic Gold Medalist & Executive Director of USA Nordic Sport
Ed Horne, Jessica Park, Shiv Singh & Xavier Gutierrez | Engaging A New Generation of Fans
Norm O'Reilly, Sub Nijjar, Brian Graybill, Judy Lee & Zac Eller | The Future of Experiential Marketing
Blake Lawrence & Zaileen Janmohamed | Simplifying the Brand & Athlete Relationships
Scott O'Neil | CEO, Philadelphia 76ers & New Jersey Devils
Michael Armstrong, Ania Sponaski & Kris Cuaresma-Primm | Driving Community Impact
Sara Toussaint, Allie Ayres, Heidi Pellerano, Josh Keller, Kay Bradley & Mallika Pereira | The Growth of North America Soccer
Tariq Hassan, Kristin Cavallo, Tiana Conley & Alexia Wharton | Building Brand Purpose
Bob Lynch | President & Founder, Sponsor United
Danita Johnson | President, Business Operations, D.C. United
Allison Eddy Sollazzo | Director of Club Business Development, NHL
Dionna Widder | Chief Revenue Officer, Houston Dynamo & Dash
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