Welcome to the Coach Catalyst podcast! Join us as we explore the journey of Jason Durr, founder of Ultra Human, and his successful supplement company. Learn about Ultra Human's beginnings, the careful process behind its premium products, and the importance of integrity in the health industry.
From unique packaging to personalized packets, Ultra Human stands out, enhancing the customer experience.Ready to take your health journey to the next level? Join the conversation and discover how you can make your mark in the world with Ultra Human.
Episode Shownotes
[00:02:10] Origin of "Ultra Human."
[00:06:15] Background in the party world.
[00:09:33] Starting a supplement business.
[00:12:14] A good product at a good price.
[00:16:12] Challenges of starting a business.
[00:19:15] Scaling a product business.
[00:23:27] Launch strategy challenges.
[00:28:41] Scaling a Coaching Business
[00:31:55] Business struggles and sabbatical period.
[00:35:08] Self healing and entrepreneurship.
[00:39:33] Exceptional products deserve exceptional packaging.
[00:43:18] Premium product packaging strategy.
[00:48:29] Wild Event Planning.
[00:50:29] Thinking outside the box.
[00:53:20] Building a seven-tier.
[00:57:19] Natural and vegan supplement ingredients.
[01:00:50] Product packaging and shelf presence.
[01:04:45] Wellness and heavy metal detox.
[01:08:55] Making smart business decisions.
[01:19:00] Developing new product lines.
[01:22:19] Cash flow problems in business.
[01:23:29] The journey of entrepreneurship.
[01:27:22] Focusing on one product.[01:32:29] Learning from entrepreneurial parties.
[01:37:18] Focusing on product scaling.
[01:39:59] The value of enjoying life.
[01:44:37] New products and brand announcement.
[01:46:12] Future of the brand.
Episode 66 - Leveraging Industry Giants (The CFSC Story)
Episode 65 - The Secrets Behind Cardiorespiratory Fitness
Episode 64 - Building a Multi-Million Dollar Gym Management Software
Episode 63 - Building Cellev8: The Challenges and Triumphs of Introducing SOD to the Market
Episode 61 - The Evolution of Macros First
Episode 60 - Inventing Elite Performance
Episode 59 - Nutrition's Secret Ingredient
Episode 58 - Overcoming Difficult Odds
Episode 57: Balancing Priorities
Episode 56: Investing In Health For Wealth
Episode 55: "FIT" For An Event
Episode 54: Sleeping Your Way To Success
Episode 53: Building A Business From The Bottom
Episode 52: Making A Difference With Personal Training
Episode 51: Training With An Impact
Taking Opportunities for Exposure
Episode 49 - Kelsey (Coaching Calls)
Episode 48 - Seth (Coaching Calls)
Episode 47 - Rick (Coaching Calls)
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