It wasn’t unusual for David Kelley to take calls from Steve Jobs in the middle of the night. This came with the territory, as David worked on designing dozens of products for Apple over the years – including their first computer mouse back in 1980.
Since then, David and his firm, IDEO, have helped all sorts of companies design new products. David also led the founding of Stanford’s d.school, where students learn to use design principles to solve complex problems.
This week on How I Built This Lab, David shares stories from some of the most notable projects of his career. He discusses how diverse perspectives and backgrounds help teams generate new ideas, and explains how organizations can use design thinking to transform culture and foster innovation.
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ECKO UNLTD and COMPLEX: Marc Ecko
Advice Line with Mauren Kelly of Tarte Cosmetics
Concept2 Rowing Machines: Dick and Peter Dreissigacker
Advice Line with Tom Rinks of Sun Bum
Therabody: Jason Wersland
Advice Line with Andrew Abraham of Orgain
nutpods: Madeline Haydon
Advice Line with Gary Erickson of Clif Bar
Listen Now: The Competition
Twitter, Medium and Blogger: Ev Williams
Advice Line with Pete Maldonado of Chomps
Dhar Mann Studios: Dhar Mann
Advice Line with Fawn Weaver of Uncle Nearest Premium Whiskey
YouTube Creator and Cookbook Author: Rosanna Pansino
Healing through food with Danielle Walker of Against All Grain (2022)
CrunchLabs: Mark Rober
AI is smarter than you think with Shane Legg of Google DeepMind
Mythical: Rhett and Link
Less competition, more creation with Renée Mauborgne
Whole30: Melissa Urban
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