On this episode of the Business of Betting Podcast, Jason is joined by Matthew Trenhaile. In a bit of a twist on the standard format, the guest is the one asking the questions to our host!
Hear them discuss:
02:14 - The Smarkets origin story, and why Jason thought an exchange was needed
08:32 - How Smarkets almost became a social betting platform, and the role that social features play in the exchange experience
13:03 - The Betafir API, developer ecosystems, and why Smarkets currently operates as a "closed garden" platform
21:44 - The backstory of how Smarkets came to be its own market maker, and the challenges that came with that
29:22 - Whether the value proposition of exchanges will ever become broadly appealing to recreational bettors
37:31 - The allure of pivoting to B2B for exchanges and syndicates
47:18 - The challenges of offering political betting markets
52:23 - Trading on Betfair in the early days
60:58 - What Matthew wants to be when he grows up
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This episode is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry.
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E211 - Joe Dunnigan from ALT Sports Data
E209 - Dillon Borgida from Betonu
E208 - Greg Kajewski from BettorEdge
E207 - Chris Grove from Acies Investments
E206 - James McLoughlin from Stirling Mac
E205 - Antonino De Rosa
E204 - Matt Restivo from OddsJam
E203 - Will Martin from LiveDuel
E202 - Manu Gambhir from Xpoint
E201 - Paul King from OddsMonkey
E200 - Joe Brennan Jr. from Prime Sports
E199 - David Frohardt-Lane from DL Trading
E198 - Brad Allen from Eilers & Krejcik
E197 - Jacob Fortinsky from Novig
E196 - Paris Smith
E195 - Jesse Learmonth from The Betting Startups Podcast
E194 - Joey Levy from Betr
E193 - Vinit Bharara from Mojo
E192 - Evan Kirkham from Outlier
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