Branch Out - A Podcast from Connection Builders
Business:Careers
Branding is not just about what makes you unique but about how you portray that to the world. Your personal brand is the sum of how people perceive you, and understanding how to influence these perceptions is key to branding success. As the Founder and CEO of InTandem Marketing, Kyle Lindenboom helps businesses drill down on their brands by narrowing the gap between how they want to be perceived and how they present themselves. Kyle joins us today on the show to explore how to assess a personal brand and craft a vision for a desired future brand to help listeners identify potential gaps and areas for improvement. We start our conversation by hearing more from Kyle about what exactly a brand is and why it's critical for success. From there, we dive into the idea of personal brands, getting into some of the ways we can align our branding with our goals, and talking about how we get perceived through the way we dress, respond to messages, and more. We discuss the value of authenticity, awareness, and intentionality in building a brand, the centrality of expectations in brand-building, and a whole lot more on today's show, so be sure to tune in!
Key Points From This Episode:
Kyle Lindenboom on LinkedIn
Kyle Lindenboom Email
InTandem Marketing
Alex Drost LinkedIn
Branch Out Podcast LinkedIn
Connection Builders LinkedIn
Have thoughts or comments? We want to hear from you. growth@connection.builders
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Essential Skills for Business Development Success - Alex Egan
Finding Passion in the Work You Do – Randy Crabtree
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The Entrepreneur's Mindset - Isatou Smith
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Embrace Uncertainty & Take Risks - David Hartley
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