How's your capacity feeling these days? Getting a lot done? Or, like me, have you been hitting that pandemic wall hard?
Over the last few weeks, I've been exploring the idea of maintenance mode in business, and today I want to shift from exploring the IDEA of maintenance mode into more tactical applications.
If YOU wanted to move your business into maintenance mode, or you wanted to focus on scaling, how would you DO that? How would you prepare for maintenance mode?
In all of my conversations with other business owners who have made this shift, there has consistently been a first step that they had to address.
Capacity.
Either the business's capacity or their own capacity as the owner.
Each business owner ran up against a wall (sometimes repeatedly) and came to the realization that the way they HAD been working wasn't the way they wanted to CONTINUE working.
They had to make changes to increase their capacity.
Sometimes, that meant changing a business model to a more sustainable one. Sometimes it meant creating a capacity limit to protect their energy or just stepping back from the work for months at a time.
Sometimes it just meant examining the work they did and figuring out how to make it more efficient.
That's the path that today’s guest, Anna Wolf, took.
Anna is the CEO and owner of SuperScript Marketing, a content marketing agency for financial brands. She runs a team of marketers, scattered throughout the world, who create content for financial companies and who provide customized services for each client.
When Anna ran up against her capacity ceiling, she decided that she loved the work she was doing and didn't really want to change the way that she was working. But that something still had to change.
So Anna turned to systems.
Listen to the full episode to hear:
Learn more about Anna Wolf:
Learn more about Susan:
Taking a Break
Bake In Boundaries in Your Default Settings with Brittany Berger
Examining Your Relationship With Your Business With Nicole Lewis-Keeber
Busting Productivity Myths and Redefining Work Life Balance with Tanya Dalton
The End Goal of Maintenance Mode, What it Is, and What it Isn't
Self Awareness as the Key That Unlocks Consistency with Marie Poulin
When to Quit and When to Persevere in Your Business with Margo Aaron
Building Healthy Habits That Facilitate Consistency with Sarah Von Bargen
Preparing Your Business So You Can Take a Real Break with Claire Pelletreau
Hiring, Selecting Business Partners, and Growing a Team That Enables Maintenance Mode with India Jackson
Leveraging People, Processes and Technology with Jason Staats
Develop a Sales Process With An Eye Toward Consistency with Allison Davis
Work on a Consistent Message and Marketing System to Prepare For Maintenance Mode with Michelle Mazur
Shift Your Model To Get Your Business to Maintenance Mode with Mark Butler
The Maintenance Mode Mindset: Stop Breaking Your Business with Racheal Cook
Finka Jerkovic - Assessing + Addressing Your Capacity as Founder
Startup vs Maintenance CEO: Is it One or the Other? with Sarah Avenir
Starting With the End in Mind and Reverse Engineering the Plan with Ryan Lazanis
What Does Maintenance Mode Look Like? featuring Ryan Lazanis, Anna Wolf, and Tamara Kemper
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