Funnelocity: the B2B Sales and Marketing Podcast
Business:Marketing
Everybody's talking about the evolution of customer experience, but has B2B marketing really changed that much in the last 20-30 years, or is there just a lot more noise generated by the glut of technology solutions used today by marketers? Daniel Kushner, CEO of Oktopost joins MarketOne's own Shaun Ma to discuss the issue and suggest how we might cut through the noise and return to the core tenets of marketing.
S2, Ep4: CMO Challenges in 2022 with Victor Milligan of Fastmarkets
S2, Ep3: Wash, rinse and repeat - the secrets of Global B2B Digital Production with Catalina Dobre
S2, Ep1: Blow it up and start again: How to evolve and not destroy your lead management process
S1, Ep8: Effective B2B Sales Development in a Work from Home World
S1, Ep7: Going 'back to basics' with your B2B Marketing strategy - Anvi Bui
S1, Ep6: Is The Funnel Dead?
S1, Ep5: Schneider Electric's Model for Supercharging Sales and Marketing
S1, Ep4: The Sales Engagement Tech Revolution with Simon Daniels
S1, Ep3: Sales & Marketing Alignment in the time of Covid with John Steinert, CMO of TechTarget
S1, Ep2: Building a Successful BDR Team with Tom Stearns
S1, Ep1: 30 Days of Webinars with Emma Westley
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