If you’re like most experts, you feel like you’ve been on so many podcasts, summits, and panels, and you’re wondering if it’s all worth the time. As you know, building profitable personal brands is all we do, and we can’t stress how important it is to POSITION…PACKAGE…AND PRESENT yourself AND your super power with great clarity FIRST. Once you do that, you can LEVERAGE that brand to make all of your appearances PROFITABLE. And that’s where this guest comes in. We speak with Melanie Benson, Authority Amplifier & Possibility Ignitor for Expert-preneurs. She has a proven track record of accelerating results for her clients by helping them leverage other people’s audiences.
Best Moments
1:55 The power of the right question can be a huge catalyst to shift our perspective
03:48 Three keys that I think are a super big deal breaker
5:54 Pitch well and know which topic is going to have an impact on that show
12:14 Transform the competition into collaborative partners
15:10 The fourth mistake is you don’t really know why you’re going out and guesting
17:31 Having a podcast elevates your authority
20:17 Guesting is so powerful, it’s an accelerator
24:14 Just be willing to do it and learn from it
25:15 I am a different person when I am in that part of the world
26:33 A resource that I’m going to gift to the audience today
27:59 A lot more can happen when we co-create rather than compete
The Brand Born From Courage
Online Therapy Brand That Eliminates Barriers
Giving Your Way To Success (with Bob Burg)
The Aerial Advisor Brand Story
The Art & Science of Sales Conversations
Building a Brand of Resilience
A Brand Pivot That’s Already Paying Off
Running Your Business Like a Top Athlete
The Brand That’s Uplifting Employees Worldwide
The Journey of a True Servant Leader
Your Personal Brand's #1 Job
Building a Sustainable Brand
Attracting Prospects In Quantity & Quality
Building A Stand-Out Attorney Brand
5 Fears That Are Freezing Your Success
Are You Charging What You're Worth?
Conversations That Sell Every Time
Is Your Brand Leaving Money On The Table?
How Is Your Brand Representing You?
Branding From Complexity To Clarity
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