Business Infrastructure - Curing Back Office Blues
Business:Entrepreneurship
The search through our podcasting vault for “oldies but goodies” continues!
Our next episode selected for remastering features future of work strategist, Diana Wu David. As a serial entrepreneur who’s also a former Financial Times executive with a background in economics, she’s well-versed in pricing.
The price you charge for your product or service directly reflects its perceived value and is one of the quickest ways to increase profitability. Yet, some of us find it difficult to raise prices.
In this candid interview, Diana addresses the fear of raising your prices and explains her formulaic process for testing different pricing strategies. Those strategies include developing a minimum viable product, segmenting customers, and performing A/B testing. She also talks about why trouble usually brews where pricing and process intersect and how you can avoid it.
Take advantage of her years of experimenting with pricing through the lens of futureproofing and breakthrough the psychological factors preventing you from greater profitability. Listen now!
🔗 Access Show Notes Here or visit BusinessInfrastructure.TV.
🎧 Like What You Heard? Don’t Keep it to Yourself. Subscribe and Share!
And don’t forget to leave a review! ⭐ ⭐ ⭐ ⭐ ⭐
© 2023. The Business Infrastructure podcast is sponsored by Equilibria, Inc. – a small business dedicated to providing resources to support fellow fast-growing small businesses in scaling back-office operations without pain and chaos. Sign up for the Smooth Operator Course to learn more about building business infrastructure.
109: Boosting Customer Experience in Contact Centres with Marianne Rutz
108: Improving I.T. Project Delivery with Joseph Garfield
107: Leveling Up Health Data Security with Susan Blais
106: Re-engineering In-Person Operations with John Stoj
105: Streamlining Podcast Production with Berthine Crèvecoeur West
104: Improving Workplace Communication with Bill Kurzeja
103: Making the Case for Small Business Operations with Alicia Butler Pierre featuring Maegan Lane
102: Everything You Need to Know About COOs with Mohammad Ali Ajlouni
101: Creating a Learning Culture to Enhance Operations with Jay Hassell
100: Podcasting with Purpose featuring Jared Easley
099: Pivoting Operations During a Pandemic with Marshall Freeman
098: Producing a Hit TV Show with Janice Jensen
097: Operating Like the Fortune 500 with Jon Reid
096: Using Customer Intelligence to Improve Operations with Adam Hayes
095: Finding the Right Model to Improve Operations with Elzie Flenard
094: Retooling Operations for Customer Success with David Ellin
093: Supporting People in Charge of Operations with Marvell Allen
092: Preparing for the Unexpected in Daily Operations with Joseph Powell
091: Debunking COO Myths with Maria Jones
090: Rebounding After Disaster Strikes with Alicia Butler Pierre
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
Organic Marketing Simplified: Master podcast marketing, fuel podcast growth, and make money podcasting!
THE GO BIZ GUY
The Sigma Femme Podcast
The Prof G Pod with Scott Galloway
The Tim Ferriss Show