"Should I work in advertising or marketing or something else?"
In this episode, we discuss what it's like to shift from advertising to marketing - and back.
Challapalli Kalyan Ram is based in Mumbai, India. From project/account manager to strategist to a consumer planning and research manager in Diageo and back to strategy, Kalyan is now running his own shop Wolfzhowl where they specialize in branding, research, and many other services.
https://www.linkedin.com/in/challapallikalyan
Dmitry Grobov is based in Moscow, Russia. He started out as a strategic planner and moved his way up to strategic planning director and is now the head of marketing in Xiaomi Russia. He uses a creative yet data-driven approach that helps him craft marketing campaigns and guide teams to success.
https://www.linkedin.com/in/dgrobov/
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Find the book "Strategy Is Your Words" and 100 strategy classes at Sweathead here: http://www.sweathead.com
A Cluster Of Moods plus Strategist Support (8 Listener Questions Answered)
Can Marketing Save The World? - Anthea Foyer, Julie Ng, Radovan Andrej Grezo
When Efficiency Isn’t Enough In The High-Stakes Game Of Media Planning In New York - Nathan Brown, CSO
A Snack Futurist Shares Her Insight Into Foresight - Jo Lepore
The Immigrant Experience Of The Advertising Industry in USA – Archana Mahadevan, VP, Strategy Director, DDB
Born To Do Strategy, Forced To Do Account Management - Kimberley Upton, Chirag Khushalani, Alana Dwyer
Managing A Strategy Team When Your Team Has More Career Options Than Ever - Nikita Walia, Lee Maicon, Seth Gaffney
A Strategy For Binge-Drinkers - Rodolfo Estrada, BBDO
Web3 For Cynical Strategists with Accenture Song's Mara Rigney
An Exit Strategy For Burnout - Austin Powers
Rebuilding An Advertising Agency After A Public Crisis - The Richards Group
If Hiring Strategists Were Easy, Anybody Could Do It - Brinn Phillips, Dino Demopoulous
Was The Trip To The Super Bowl Worth It? Expedia & Vrbo Marketers Weigh In. - Chandreyi Davis and Melissa Peace
The Twisted Reality of Strategy Bosses - Monologue
Strategy Practice with Karan Taneja and Syed Shozab Abbas - Five Attempts At The Four Points
Are You Trying To Sound Like A Strategist Or Are You Trying To Sound Clear? - Bedside Monologue
The New Era of Multicultural Strategy - Sahar Mehdi and Kate Endeley
Building An Agency As Your Country Glitches - Kavinda Welagedara, CSO
Crossing Borders - Applying For Overseas Advertising Jobs
When Are We Done? A Note About Strategic Rigor And Job Titles - Walk And Talk, Dallas (fixed it!)
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