Business Infrastructure - Curing Back Office Blues
Business:Entrepreneurship
“Never take advice from someone who has nothing to lose by giving it.” That quote comes from investor, business coach, and digital marketing aficionado, Darrell Evans. It’s a credo that guides him in giving practical tips, tactics, and strategies that lead to profitable results.
Over 20 years ago, a bright-eyed Darrell finished college with a degree in finance and an expectation to do big things on Wall Street. As fate would have it, his first job instead landed him in financial sales where he eventually transitioned into the mortgage industry.
Twice bitten by the entrepreneurial bug, he started his own mortgage company and later a digital marketing agency. His knack for being an early adopter of digital technologies to market his business was a key factor in keeping his mortgage company afloat during the 2008 U.S. recession. It also caused others to take notice of Darrell’s unique approach to leverage the internet to survive the economic uncertainty and his uncanny ability to understand customer behavior.
By 2012, he and his business partner met the owner of an auto body shop who, though already successful, wanted to scale to the next level. In this episode Darrell takes us back to that moment when they applied their 6-step framework that incorporated internet marketing in the age of Web 2.0 during a time when things like YouTube and LinkedIn were barely a part of the collective conscious.
Backed by an original musical score, this scale tale is sure to keep you on the edge of your seat as Darrell gives you the insights needed to better understand how you can tailor products and services based on your customers’ psychology and put a business infrastructure in place to support it.
📝 Darrell’s Resources & Show Notes: https://www.eqbsystems.com/podcast/211-scale-tales-web-2-0-how-darrell-evans-and-his-team-scaled-an-auto-body-shop-with-digital-marketing
❓ Got questions? Send them to me on Twitter or LinkedIn.
🎧 Like What You Heard? Don’t Keep it to Yourself. Subscribe and Share!
And don’t forget to leave a review! ⭐ ⭐ ⭐ ⭐ ⭐
169: Jay Jemal's Tips for Improving Operations with Blockchain Technology
168: Alicia Butler Pierre and Kate Erickson Discuss the Workflows and Operational Excellence Behind Entrepreneurs on Fire
167: How an Operational Excellence Culture Catalyzes Scale featuring Gary Nickol
166: Operational Excellence and the Business of Agriculture with Sharon Idahosa
165: The Operational Excellence Strategy for Expanding Amazon Prime Video with Tim Leslie
164: What is EOS and How Does it Lead to Operational Excellence? Lynda Martin Explains
163: Creating an Operational Excellence Culture in a Tech Startup with Hassan Dantata
162: Uncovering Root Causes of Chaotic Growth on the Path to Operational Excellence with Lauren Hisey
161: What is Six Sigma and How Does it Lead to Operational Excellence? A Masterclass with Dr. Frank Barsi
160: Leveraging Data and Analytics for Operational Excellence with Michiko Wolcott
159: The Toyota Way for Achieving Operational Excellence: A Masterclass with Dr. Jeffrey K. Liker
158: Using Regenerative Thinking to Achieve Operational Excellence with Carol Sanford
157: Tim Dooner Explains Operational Excellence in Transportation and Supply Chains
156: How Emily Thompson Achieves Operational Excellence in Small Batch Retail
155: Diversity, Digital Transformation & Pricing While Black with Alicia Butler Pierre
154: Diversity, Digital Transformation & Navigating Changes at Work with Dr. Soliman
153: Diversity, Digital Transformation & Advancing Revenue Operations
152: Diversity, Digital Transformation & Dressing for Success with Elsa Isaac
151: Diversity, Digital Transformation & Planning Special Events with Jennifer Wang
150: Diversity, Digital Transformation & Becoming a CEO in Silicon Valley with Shellye Archambeau
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
Organic Marketing Simplified: Master podcast marketing, fuel podcast growth, and make money podcasting!
THE GO BIZ GUY
The Sigma Femme Podcast
The Prof G Pod with Scott Galloway
The Tim Ferriss Show