Psst, before we tell you about the episode: Food Biz Wiz is hosting Wholesale Week from Monday, June 3rd - Friday, June 7th! Wholesale Week is our 5-day FREE online workshop for food, bev, and taxable grocery brands that want a solid starting point for a smart retail strategy. With 10 minute, bite-sized lessons, it’s easy to participate. Register at the link here! Now, back to this episode!
Hearing "your SKU is underperforming" from a retailer can easily put brands into a panic. It's natural. We don't want to be on the chopping block when category reviews come around.
That's why we're thrilled to share this "Is It Worth It, Charlie?" episode. In it, Mary Bentdahl, the Co-Founder, CMO, and Director of Sales for ShroomEats, joins Charlie to discuss how she was able to react and to adjust when she heard from a retailer that one of their SKUs was underperforming. You'll hear their conversation on...
We're thrilled for you to listen into this episode and want to know which piece of Mary's experience resonated most with you. DM us on Instagram or LinkedIn, which are linked in our full show notes here. You can also find more about Mary and ShroomEats at our full show notes!
147. [“Is It Worth It, Charlie?”] How to Determine if “It’s Worth It?” In 3 Steps
146. [Original Recipe] Time Management: Working ON your Business vs. Working IN your Business
145. How Mindset Matters: Change Your Thoughts, Change Your Results with Charlotte Smith
144. My BEST business advice + Your Free Invite To Wholesale Week!
143. Should I Exhibit at a Trade Show? ["Is It Worth It, Charlie?" Series]
142. [Original Recipe] How & Why to Show up for Racial Justice & Inclusion in the Packaged Products Industry, with DEI Consultant Jennifer Yepez-Blundell
141. Behind The Scenes of MagicDates Stunning Rebrand
140. Rapid Fire Q&A: Finding Buyer Contact Info, Hiring a VA, Being Proactive, & Moving Beyond Farmers Markets
139. Should I Change My Packaging? ["Is It Worth It, Charlie?" Series]
138. [Original Recipe] Working With Co-Packers: How to Set up For Success
137. Thinking Outside the Box with Emily Schildt of Pop Up Grocer
136. How, When, and Why to Hire with Cindy Harvey
135. The 3 Ways to Win with eCommerce
134. What To Expect At Expo West 2022 with Lacey Gautier, VP of Events at New Hope
133. [Original Recipe] Just Say No: How To Do Less To Accomplish More
132. How To Use Video Recipes To Sell On Social Media with Guest Rupa Nagamootoo
131. Category Reviews Are BS
130. Last Minute Trade Show Planning: Prepping for Fancy Food, Expo West, and the GF Mercantile!
129. Are You A High Maintenance Vendor?
128. Is DTC Killing Wholesale?
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