Psst, before we tell you about the episode: Food Biz Wiz is hosting Wholesale Week from Monday, June 3rd - Friday, June 7th! Wholesale Week is our 5-day FREE online workshop for food, bev, and taxable grocery brands that want a solid starting point for a smart retail strategy. With 10 minute, bite-sized lessons, it’s easy to participate. Register at the link here! Now, back to this episode!
Hearing "your SKU is underperforming" from a retailer can easily put brands into a panic. It's natural. We don't want to be on the chopping block when category reviews come around.
That's why we're thrilled to share this "Is It Worth It, Charlie?" episode. In it, Mary Bentdahl, the Co-Founder, CMO, and Director of Sales for ShroomEats, joins Charlie to discuss how she was able to react and to adjust when she heard from a retailer that one of their SKUs was underperforming. You'll hear their conversation on...
We're thrilled for you to listen into this episode and want to know which piece of Mary's experience resonated most with you. DM us on Instagram or LinkedIn, which are linked in our full show notes here. You can also find more about Mary and ShroomEats at our full show notes!
127. Food Biz Predictions for 2022
126. How to Make & Track Progress On Your Goals [2022 Goal Setting Mini-Series Episode 5/5]
125. How To Overcome Overwhelm & Business Setbacks [2022 Goal Setting Mini-Series Episode 4/5]
124. Tactics for Hitting Your Goals [2022 Goal Setting Mini-Series Episode 3/5]
123. Reverse Engineer Your Goals [2022 Goal Setting Mini-Series Episode 2/5]
122. Introducing our 2022 Goal Setting Mini-Series: Why Set Goals? [Episode 1/5]
121. Rapid Fire Q&A: Hiring PR & Marketing Help, Margins, Promo Offers + 2022 Success
120. Creating consistent content for your CPG brand: A guide to reducing digital marketing overwhelm
119. Supply Chain & Operations with Elena Guberman
118. How to Execute A Price Increase
117. Nutrition Labels 101 with ReciPal
116. Time Management: Working ON your Business vs. Working IN your Business
115. 5 Packaging Design Secrets To Drive Sales with Asha Mody
114. [4th Quarter Focus Series #4] What To Focus On For Business Growth
113. [4th Quarter Focus Series #3] How To Win Over Buyers & Increase Sales
112. [4th Quarter Focus Series #2] Your Last Chance Pitch
111. [4th Quarter Focus Series #1] The Wholesale Buyer's Perspective
110. Rapid Fire Q&A: 4th Quarter Pitches, Buyer follow-up, MAPs, Bribing Buyers, & Skipping Tradeshows
109. 5 Things to Take Advantage of as a Minority or Women-Owned Business
108. Stop Making This Wholesale Pitch Mistake (And What To Do Instead)!
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