MarTech Podcast ™ // Marketing + Technology = Business Growth
Business:Marketing
George Khachatryan, CEO and Co-Founder of OfferFits explores Use cases of Generative AI in marketing strategies. More and more marketers are leveraging the AI to ideate their creative projects. Today, George discusses the generative aspect of AI to improve creativity and actually help marketers inform their strategy.
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Preparing For A Cookie-Less World
Quantitative And Qualitative Wins In B2B Marketing
The Delicate Art Of Balancing Marketing Automation
Increasing Your Content's Lifespan
How To Act Like A Media Company
Ranking Trust, Privacy, Affordability, And Personalization
What Consumers Want From Brands
Prepping For An AI-Driven Landscape
Why Marketing Needs A Data Shift
B2B content marketing secrets
Identifying your B2B Demand Gen audience
Virtual Product Placement
In-Content Advertising In Streaming
The First 60 Days Of A CMO
Why Chief Customer Officers Sit Next To CMOs -- Karen Budell // Totango
Finding Authenticity In The Creator Economy -- Analisa Goodin // Catch+Release
AI’s Impact On Content Licensing -- Analisa Goodin // Catch+Release
AI's Role In Finding The Right Influencers -- Ismael El-Qudsi // SocialPubli
Is AI The Next Frontier Of Influencer Marketing? -- Ismael El-Qudsi // SocialPubli
Database Architecture For Future AI -- Brian McKenna // DMi Partners
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