MarTech Podcast ™ // Marketing + Technology = Business Growth
Business:Marketing
George Khachatryan, CEO and Co-Founder of OfferFits explores Use cases of Generative AI in marketing strategies. More and more marketers are leveraging the AI to ideate their creative projects. Today, George discusses the generative aspect of AI to improve creativity and actually help marketers inform their strategy.
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Replacing Cookies With Empathy-Based Personas -- Emily Lyman // Branch & Bramble
MarTech For Lifestyle Brands -- Emily Lyman // Branch & Bramble
The Next Generation Of AI In ECommerce -- Blake Van Leer // Proto AI
Protecting Your Online Reputation -- James Mawhinney // Media.com
Empowering Truth In The Digital Age -- James Mawhinney // Media.com
Live Commerce Strategies For Brands & Influencers -- Ronald C. Pruett, Jr. // The Boston Associates
Will Live Commerce Be imported From China? -- Ronald C. Pruett, Jr. // The Boston Associates
Understanding Community-Led Growth -- Jake Randall // Common Room
Navigating The Influencer-Led B2B Buyers Journey -- Jake Randall // Common Room
How CMOs Navigate Complexities Of Digital -- Amanda Cole // Bloomreach
Why CMOs Will Fail In The Age Of AI -- Amanda Cole // Bloomreach
Tips For B2B Software Marketers -- Chris Voce // G2
5 factors Shaping B2B Software Buying -- Chris Voce // G2
The Acquisition-To-Growth Playbook -- Elizabeth Cholawsky // HG Insights
Displacing Competitors Through Product Launches -- Elizabeth Cholawsky // HG Insights
Technology Intelligence Data-Driven Decision-Making -- Elizabeth Cholawsky // HG Insights
Integrating Marketing Into Field Ops -- Rob Freedman // Zuper
How Sustainable SaaS Growth Looks -- Rob Freedman // Zuper
How Growth Marketers Leverage AI -- Rob Freedman // Zuper
Why Retail Requires Entertaining Communities -- Sebastian Hamann // Shopware
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