“The more people we can influence, the more people we can serve and help.” – Brian Buffini
From negotiating to collaborating, you need persuasion to get anything done in life. In this episode, Brian takes a deep dive into the art of persuasion, focusing on two powerful books to explain how you can become better skilled at influencing others so you can serve and help them. Topics discussed include why our need to be right means we often miss opportunity, why we all want to feel heard and why empathy is so important. Also outlined are the six principles of persuasion you can use to give customers a nudge in the right direction.
Interested in becoming highly-skilled in the area of persuasion? Check out our training programs and see how Buffini & Company can help!
LEARN MORE
YOU WILL LEARN:
Why you can't win an argument. Why people argue. Why great salespeople must be skilled at persuasion.
MENTIONED IN THIS EPISODE:
“How to Win Friends & Influence People,” by Dale Carnegie
“Influence: The Psychology of Persuasion,” by Robert B. Cialdini
“Acres of Diamonds,” by Russell Conwell
ESPN “30 for 30” documentary series
Buffini & Company Heritage Profile
“The 7 Habits of Highly Effective People,” by Stephen R. Covey
Episode 222, Choosing Hope in a Racially Divided Culture with Miles McPherson
Episode 226, The Magic of Owning a Home
Buffini & Company The Pathway to Mastery®
INSPIRATIONAL QUOTES FROM THIS EPISODE:
“A man convinced against his will is of the same opinion still.” – Dale Carnegie
“If your mind isn't open, keep your mouth shut too.” – Sue Grafton
“It is better to keep your mouth closed and let people think you're a fool than open it and remove all doubt.” – Mark Twain
“Disappointment is unmet expectations. And the more significant the expectations, the more significant that disappointment.” – Brené Brown
“To be kind is more important than to be right. Many times what people need is not a brilliant mind that speaks, but a special heart that listens.” – F. Scott Fitzgerald
“There is a distinct lack of empathy in our culture. The more you practice it, the more successful you'll be, the more you'll stand out, the more persuasive you’ll be, the more impactful you'll be.” – Brian Buffini
https://www.TheBrianBuffiniShow.com
http://www.brianbuffini.com
Instagram: https://www.instagram.com/brian_buffini
Facebook: https://www.facebook.com/brianbuffini
Twitter: https://twitter.com/brianbuffini
Theme Music: “The Cliffs of Moher” by Brogue Wave
S2E63 How a Team Works, or Doesn't - an Interview with Pat Lencioni Part 1
S2E62 High Performance Unpacked
S2E61 Higher Performance - an Interview with Mark Verstegen
S2E60 Getting Back to the Good Life Part 2
S2E59 Getting Back to the Good Life Part 1
S2E58 Simple Hacks for Humans - an Interview with Jordan Harbinger Part 2
S2E57 Simple Hacks for Humans - an Interview with Jordan Harbinger Part 1
S2E56 A Cold Shower a Day Keeps the Doctor Away
S2E55 Breaking the Ice - an Interview with Wim Hof
S2E54 Charisma - How to Have It and How to Use It
S2E53 The Key to Charisma - an Interview with Vanessa Van Edwards
S2E52 Brian Buffini’s Bold Predictions: 2022 Mid-Year Update Part 2
S2E51 Brian Buffini’s Bold Predictions: 2022 Mid-Year Update Part 1
S2E50 On Fire - an Interview with John O'Leary
S2E49 The Seven Longest Yards - an Interview with Chris Norton
S2E48 Recession Proof Your Money Part 2
S2E47 Recession Proof Your Money Part 1
S2E46 The Best Laid Plans...
S2E45 A Slight Change of Plans - an Interview with Dr. Maya Shankar
S2E44 How to Recession Proof Your Business
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
NABOR® TALKS
U.S Property Podcast
Aligned Money Show
The Ramsey Show
Planet Money