This week we are joined by Rob Avery, Founder of Next FPV, to share his knowledge on using email marketing to scale an e-commerce brand!
This episode includes using stories for marketing content, how do you personalise branded emails, aligning Email Marketing with other channels and far more!
Key takeaways:
0:00 - Introduction
2:27 - About Rob Avery
7:14 - Using stories for Marketing Content
9:04 - Segmenting audiences for Email Marketing
15:35 - Coupling marketing with operations
22:00 - How NEXT FPV started in Email Marketing
26:05 - The development of Email Marketing for NEXT FPV
31:01 - How do you personalise branded emails?
32:00 - Aligning Email Marketing with other channels
39:04 - Now you’ve planned email segmentation, what’s next?
Next FPV: https://www.nextfpv.com/
Seguno is offering Winning with Shopify listeners an extended free trial, plus a complementary strategy session with an email marketing expert. Visit https://www.seguno.com/winning-with-s... to claim your offer.
Website: https://winningwithshopify.com/
YouTube: / @winningwithshopify
Instagram: https://www.instagram.com/winning_wit...
TikTok: https://www.tiktok.com/@winningwithsh...
The Evolution Of Social Media with Dominic McGregor
The Foundations Of Scaling A Shopify Store With Paid Social
Building & Converting An Audience On Social With Janis Thomas
Acquiring Customers - Get Social on Your Social Channels!
GA4 - It's here, it's big and you better be ready for it!
How To Scale Up Your Shopify SEO
Shopify SEO Fundamentals - Increase Rankings, Free Traffic & Revenue from Google
How To Scale Up Your Google Ad Campaigns
Google Ads Fundamentals - How to Setup & Create Your Ad Campaigns!
From Viral YouTuber to Scaling a Shopify Business - Exclusive Interview With How To Beast
Zero to $6,000,000 on Shopify in Just 4 Years - Exclusive Interview with Stuga Studio
Fulfilment Masterclass - Setting Up Your Shopify Store For Fulfilment Success
Ships-a-lot Exclusive - Plan Your Fulfilment To Scale With Ease
Exclusive Interview - Christianne, Content Creator & Influencer AKA Backpacking Bananas
Grow Sales & SEO Through Effective Affiliate Marketing
Influencer Marketing - Easily Grow Your Sales With The Right Influencer Partners!
Provide Great Customer Service To Build Your Brand
Shopify Apps - Finding the ones to scale your store
Turning Customer Service Into More Sales
How To Build, Scale, & Sell A Multi-Million Dollar Ecommerce Business
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
NABOR® TALKS
U.S Property Podcast
Aligned Money Show
The Ramsey Show
Planet Money