For Week 2 of our Social Media Series we are joined by the lovely Janis Thomas, Managing Director of the e-commerce brand, Look Fabulous Forever!
Janis shares an insight into their social media marketing strategy, how they amassed over a million views on a single video, how they have grown their social media presence and turning followers into customers!
If you are looking to grow your brand’s social media presence to scale your business, this episode is not to be missed!
Key Takeaways:
0:00 Intro
1:19 About Janis
3:40 What channels Look Fabulous Forever are using & why
7:26 How to grow your social channels
10:10 Finding out what content to create
12:10 The stats to look at when analysing content
16:22 How to create an engaging customer survey
19:27 Converting followers into customers
24:30 How to allocate budgets for different stages of the marketing funnel
34:06 How to use CRM and the data
40:17 The future of Social Media Marketing for Look Fabulous Forever
Janis Thomas - https://www.linkedin.com/in/janisthomas/
Look Fabulous Forever - https://www.lookfabulousforever.com/
Website: https://winningwithshopify.com/
YouTube: https://www.youtube.com/@winningwithshopify
Instagram: https://www.instagram.com/winning_with_shopify/
TikTok: https://www.tiktok.com/@winningwithshopify
Entertainment Thinking With Marketing Guru Brian Millar
Creating Epic Content That Converts - The Power of Words!
Interview: Chris Marshall from Onstate. Getting Sales From Your Shopify Store!
Google Ads vs. Facebook Ads - The Big Debate!
We're back with A HUGE Announcement At Just Ask Parker... Exciting News!
10 Conversion Apps You Need and One You Don’t
Create a WOW brand that will boost sales and increase customer loyalty
How To Get Other People To Sell Your Products with Brett Owens
STAND OUT! Personalize Your Lead and Customer Communication with David Wachs
Generate Additional Revenue Easily From Your Customer Support
80+ Ways To Get Clicks From Your Emails
How To Get a 16% Conversion Rate - with Shopify Merchant Dan Greef
The Red Flags Of Facebook Ads and How to Save Money
5 Steps To Identify Your Ideal Customer
Need Sales? Use The Power Of Video To Convert More Traffic Into Sales
3D images are the future of the Shopify store CEO of Spase Sahil Gupta
A Day in the life of a Shopify Merchant - 14 Day Challenge! The habits for true success!
Understanding influencer diversification and the future of TikTok with Kaila Yu
Find Your Secret Influencers - David Perry - CEO, Co-Founder, and Developer at Carro
How a Health Brand Uses Influencers - Shopify Store Owner - Angela Wright
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
Organic Marketing Simplified: Master podcast marketing, fuel podcast growth, and make money podcasting!
THE GO BIZ GUY
The Sigma Femme Podcast
The Prof G Pod with Scott Galloway
The Tim Ferriss Show