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Show Notes:
In our last episode, we talked about how to lower your cost per click to lower your cost per conversion. This week we're discussing different methods to increase your conversion rate to lower your cost per conversion.
(6:05) Intro to topic
(9:49) Add negative keywords
(17:19) Find better keywords
(22:34) Secondary Targeting
(33:14) Improve your landing page
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First 100 Episodes - https://paidsearchpodcast.com/archive/
337: Decisions You Have to Make in Google Ads Part 1
336: 5 Step Google Ads Checklist for Small Business Owners to Figure Out How Good They’re Doing
335: Advanced Discussion on Dynamic Search Ads
334: The Best Google Ads Q&A Episode We’ve Ever Done
333: Dynamic Search Ads Introduction
332: Pros and Cons of the Search Campaigns that We Run in Google Ads
331: Secret Settings in Google Ads
330: The Focus Style Management in Google Ads
329: Ad Extensions Are Becoming Assets in Google Ads
328: 5 Questions to Ask Yourself About Google Ads Every Month
327: Frequency Capping in Google Ads
326: Advanced Tips for Performance Max Campaigns on Google Ads
325: Introduction To Performance Max Campaigns
324: When to Make Changes in Google Ads and Other Questions - Google Ads Q&A
323: The New Google Tag Looks Amazing!
322: Recent Google Ads Surprises
321: How to Get to the Top of Google Ads
320: 3 Ways to Improve Quality Score
319: The 3 Rules of Google Ads Management
318: Interesting Experiments to Run in Google Ads Right Now
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