MarTech Podcast ™ // Marketing + Technology = Business Growth
Business:Marketing
Today we're going to discuss challenges and opportunities for your usage of data. Joining us is Howard Luks, who is the Managing Director of Eyeota, which is an audience technology platform that enables the intelligent use of data. In part 2 of our conversation, we're going to discuss the in-house marketer's guide to building a data roadmap. Show Notes
Connect With:
Howard Luks: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterWhy You Need A Market Intensification Strategy -- Nataly Kelly // Rebrandly
Collaborating With Creators For YouTube Growth -- Adetutu Laditan // YouTube
Roadmap To Monetizing YouTube Content -- Adetutu Laditan // YouTube
New Customer Engagement Industry Benchmarks -- Ian Macleod // SALESmanago
Where Is AI Taking Marketing? -- Ian Macleod // SALESmanago
Best AI Tools For Marketers -- Jeanna Barrett // First Page Strategy
Lead Gen Strategies For SaaS -- Jeanna Barrett // First Page Strategy
Why A/B Testing Will Be Extinct In 3 Years -- Paul Meinshausen // Aampe
How AI Is Disrupting Lifecycle Marketing -- Paul Meinshausen // Aampe
The Power Of Video Bases Research Interview -- Sharekh Shaikh // CleverX
Audience Discovery For Marketing Research -- Sharekh Shaikh // CleverX
Turning Call Data Into Marketing Advantages -- Masami Middleton // CallRail
Unlocking Call Data Insights Using AI -- Masami Middleton // CallRail
What Podcasters Can Learn From Bloggers -- David Finkelstein // BDEX
Impression Volume Vs Quality -- David Finkelstein // BDEX
Making The Most Of Your Tech & Data Investments -- Courtney Trudeau // Merkle
Why The Biggest Barrier In Tech Is Data -- Courtney Trudeau // Merkle
CX At scale & Speed Of Customer Expectations -- Courtney Trudeau // Merkle
How To Retain A Prospect's Attention -- Melissa Kwan // eWebinar
Why Zoom Calls Aren't Scalable -- Melissa Kwan // eWebinar
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