On this series of bonus pods, I will help one business owner identify one action that solves their biggest marketing headache.
This way, marketing becomes easier and more effective (and sucks less).
This week we have Elizabeth Des Roches. She is a business coach with years of experience owning her own business and has a very unique set of tools in her toolbox
When Elizabeth took the Discover Your Marketing Achille’s heel assessments her biggest marketing headache was showcasing the results her clients achieve.
The was impacting her ability to invite people into her sales process.
Why wasn’t she sharing the result? Because every time she sat down to write up her clients, results…she though “This is too good to be true. No one is going to believe this.”
When you’re an expert, doing amazing work, how do you highlight results that are too good to be true? Let’s dive in and figure that out!
Want your own hot seat? Start by taking the marketing assessment at drmichellemazur.com/marketing
Then look out for an email later this summer telling you how to get on the show.
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The Myth of Messaging as Self-Actualization
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