Nonprofit Nation with Julia Campbell
Business:Non-Profit
Celebrate! 🎉🎉 My live nonprofit training course, Storytelling That Sticks, is open for enrollment! Class starts May 30th - and I'll only run this ONCE this year - so get in now! Learn more and register: www.StorytellingThatSticks.com
Cause marketing, as defined by cause marketing expert Joe Waters, is a partnership between a nonprofit and a for-profit for mutual profit. Joe is my guest this week, and he sheds light on the many definitions and facets of cause marketing as well as specific ways that nonprofits can build their cause marketing program and create partnerships that prospects can’t wait to get involved in.
Joe helps nonprofits and businesses build win-win partnerships that raise money and change the world. He’s been writing his popular partnership blog, Selfish Giving, since 2005. He’s also written two books, one on cause marketing, the other on corporate partnerships.
Joe's email newsletter is a must-read for the sector, and you can sign up here: https://www.selfishgiving.com/ Â
Here are some of the topics we discussed:
Connect with Joe:
https://twitter.com/joewaters
https://www.selfishgiving.com/
Do me a favor? Rate, Review, & Follow on Apple Podcasts (or your podcast player of choice) - it helps this podcast get seen by more people that would enjoy it!
About Julia Campbell, the host of the Nonprofit Nation podcast:
Named as a top thought leader by Forbes and BizTech Magazine, Julia Campbell (she/hers) is an author, coach, and speaker on a mission to make the digital world a better place.
She wrote her book, Storytelling in the Digital Age: A Guide for Nonprofits, as a roadmap for social change agents who want to build movements using engaging digital storytelling techniques. Her second book, How to Build and Mobilize a Social Media Community for Your Nonprofit, was published in 2020 as a call-to-arms for mission-driven organizations to use the power of social media to build movements. Julia’s online courses, webinars, and talks have helped hundreds of nonprofits make the shift to digital thinking and raise more money online.
Connect with Julia on other platforms:
Instagram: www.instagram.com/juliacampbell77
Twitter: www.twitter.com/juliacsocial
LinkedIn: www.linkedin.com/in/juliacampbell
Blog: www.jcsocialmarketing.com/blog
Take Julia’s free nonprofit masterclass, ​3 Must-Have Elements of Social Media Content that Converts
Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts
How to Leverage Technology to Support Your Mission with Sterrin Bird
Nonprofit Social Media Trends for the New Year with Hootsuite
How to Double Your Revenue Using Bold Thinking with Matt Scott
How to Center Communities in Social Change with Vichi Jagannathan
Why You Need An AI Use Policy (And How To Make One) with Kim Snyder
Fundraising Trends to Watch for in 2024 with Wendy Mercurio
Video Storytelling for Nonprofits with Rachel Jellinek
How to Work with Online Influencers to Create Social Change with Ashwath Narayanan
The Real Reason Nonprofits Can’t Keep Great Staff with Jonathan Meagher-Zayas
How to Think Strategically In A Short-Term World with Karen E. Osborne
How One Nonprofit Built A Culture of Philanthropy with Maria Shanley
How LinkedIn Will Help You Reach New Audiences with Tania Bhattacharyya
How to Reach Your Year-End Fundraising Goals and Thrive with Floyd Jones
A Nonprofit Experiment With TikTok, Reels, and Shorts with Kate Meyers Emery
🎉 The Nonprofit Social Media Summit is here!
How to Prepare for Giving Tuesday with Kat Murphy
How Fundraisers Can Use Artificial Intelligence with Josh Hirsch
How To Drive Donations With Online Marketing with Adora Drake
🎉 The Fundraising.AI Summit is here!
Beyond #GivingTuesday‒Building Trust With Newly Acquired Donors with Tim Sarrantonio
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
Social Dallas Podcast
Change Church Podcast
Six Degrees with Kevin Bacon
Nonprofits Are Messy: Lessons in Leadership | Fundraising | Board Development | Communications
The Biz of Nonprofit Consultants