Nonprofit Nation with Julia Campbell
Business:Non-Profit
Celebrate! 🎉🎉 My live nonprofit training course, Storytelling That Sticks, is open for enrollment! Class starts May 30th - and I'll only run this ONCE this year - so get in now! Learn more and register: www.StorytellingThatSticks.com
Cause marketing, as defined by cause marketing expert Joe Waters, is a partnership between a nonprofit and a for-profit for mutual profit. Joe is my guest this week, and he sheds light on the many definitions and facets of cause marketing as well as specific ways that nonprofits can build their cause marketing program and create partnerships that prospects can’t wait to get involved in.
Joe helps nonprofits and businesses build win-win partnerships that raise money and change the world. He’s been writing his popular partnership blog, Selfish Giving, since 2005. He’s also written two books, one on cause marketing, the other on corporate partnerships.
Joe's email newsletter is a must-read for the sector, and you can sign up here: https://www.selfishgiving.com/ Â
Here are some of the topics we discussed:
Connect with Joe:
https://twitter.com/joewaters
https://www.selfishgiving.com/
Do me a favor? Rate, Review, & Follow on Apple Podcasts (or your podcast player of choice) - it helps this podcast get seen by more people that would enjoy it!
About Julia Campbell, the host of the Nonprofit Nation podcast:
Named as a top thought leader by Forbes and BizTech Magazine, Julia Campbell (she/hers) is an author, coach, and speaker on a mission to make the digital world a better place.
She wrote her book, Storytelling in the Digital Age: A Guide for Nonprofits, as a roadmap for social change agents who want to build movements using engaging digital storytelling techniques. Her second book, How to Build and Mobilize a Social Media Community for Your Nonprofit, was published in 2020 as a call-to-arms for mission-driven organizations to use the power of social media to build movements. Julia’s online courses, webinars, and talks have helped hundreds of nonprofits make the shift to digital thinking and raise more money online.
Connect with Julia on other platforms:
Instagram: www.instagram.com/juliacampbell77
Twitter: www.twitter.com/juliacsocial
LinkedIn: www.linkedin.com/in/juliacampbell
Blog: www.jcsocialmarketing.com/blog
Take Julia’s free nonprofit masterclass, ​3 Must-Have Elements of Social Media Content that Converts
Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts
How to Build and Launch a Lead Generation Campaign with Dana Snyder
How to Build an Equitable World with Technology with Amy Sample Ward and Afua Bruce
How to Create Better Virtual Learning Experiences with Tim Sarrantonio
5 Last Minute Must-Do’s for End-Of-Year (EOY) Fundraising with Loree Lipstein & Holly Richardson
How to Improve Your Organization's Internal Communications and Culture with Cierra Selby
Fundraising Tips for Very Small Nonprofits with Erik Hanberg
How to Build A Strong Leadership Team with Joan Garry
How to Maximize Fundraising Using AI with Michael Gorriarán
What’s Next for Nonprofit Galas and Auctions? with Sherry Truhlar
[SOLO] Questions about my new course? Here are the answers!
How to Activate Your Nonprofit Board with Mickey Desai
How to Use Grant Writing as A Tool for Change with Catherine Ashton
[SOLO] Questions about The Digital Fundraising Formula?
You Made “The Ask” - Now What? with Elizabeth Abel
How to Measure + Increase Your Marketing Effectiveness with Rachel Clemens
The Science Behind Storytelling & Movement Building with Sheela Mahajan
A Growing Movement for Black Philanthropy and Funding with Floyd Jones
Rewriting the Rules of Giving and Philanthropy with Rhodri Davies
Digital Marketing Trends Nonprofits Need To Know with Cameron Ripley
How to Build & Market a Legacy Program with Ligia Peña
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
Social Dallas Podcast
Change Church Podcast
Nonprofits Are Messy: Lessons in Leadership | Fundraising | Board Development | Communications
Six Degrees with Kevin Bacon
The Offstage Mic